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Volumn 22, Issue 3, 2011, Pages 409-430

Rejuvenating importance-performance analysis

Author keywords

Customer retention; Customer satisfaction; Importance performance analysis; Three factor theory

Indexed keywords


EID: 79959621625     PISSN: 17575818     EISSN: None     Source Type: Journal    
DOI: 10.1108/09564231111136890     Document Type: Review
Times cited : (46)

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