Gay men's identity attempt pathway and its implication on consumption

Psychology and Marketing

Volumn 28, Issue 4, 2011, Pages 388-416

  Hsieh, Ming Huei ^a   Wu, Shu Ling ^a  

^a NATIONAL TAIWAN UNIVERSITY   (Taiwan)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 79952090739     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20394     Document Type: Article

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