The gay lifestyle - spaces for a subculture of consumption

Marketing Intelligence & Planning

Volumn 16, Issue 5, 1998, Pages 318-326

  Haslop, Craig ^a   Hill, Helene ^b   Schmidt, Ruth A ^b  

^a Marketing Executive   (United Kingdom)

^b MANCHESTER METROPOLITAN UNIVERSITY   (United Kingdom)

Author keywords

Consumer behaviour; Homosexuality; Image; Lifestyles; Market segmentation

Indexed keywords

EID: 84986047379     PISSN: 02634503     EISSN: None     Source Type: Journal    
DOI: 10.1108/02634509810229937     Document Type: Article

References (24)

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