The value of party election broadcasts for electoral engagement: A content analysis of the 2001 british general election campaign

International Journal of Advertising

Volumn 24, Issue 3, 2005, Pages 345-372

  Scullion, Richard ^a   Dermody, Janine ^b  

^a BOURNEMOUTH UNIVERSITY   (United Kingdom)

^b UNIVERSITY OF GLOUCESTERSHIRE   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 78649523094     PISSN: 02650487     EISSN: None     Source Type: Journal    
DOI: 10.1080/02650487.2005.11072929     Document Type: Article

References (72)

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