A systematic review of the corporate reputation literature: Definition, measurement, and theory

Corporate Reputation Review

Volumn 12, Issue 4, 2010, Pages 357-387

  Walker, Kent ^a  

^a UNIVERSITY OF MANITOBA   (Canada)

Author keywords

Corporate reputation; Defi nition; Operationalization; Organizational identity; Organizational image; Systematic review

Indexed keywords

EID: 75649107200     PISSN: 13633589     EISSN: 14791889     Source Type: Journal    
DOI: 10.1057/crr.2009.26     Document Type: Article

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