Explaining the effects of narrative in an entertainment television program: Overcoming resistance to persuasion

Human Communication Research

Volumn 36, Issue 1, 2010, Pages 26-52

  Moyer Gusé, Emily ^a   Nabi, Robin L ^b  

^a OHIO STATE UNIVERSITY   (United States)

^b UNIVERSITY OF CALIFORNIA   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 72949100083     PISSN: 03603989     EISSN: 14682958     Source Type: Journal    
DOI: 10.1111/j.1468-2958.2009.01367.x     Document Type: Article

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