Descriptive characteristics of memory-based consideration sets: Influence of usage occasion frequency and usage location familiarity

Journal of Consumer Research

Volumn 27, Issue 3, 2000, Pages 309-323

  Desai, Kalpesh Kaushik ^a   Hoyer, Wayne D ^b  

^a 160 Jacobs Management Center   (United States)

^b UNIVERSITY OF TEXAS AT AUSTIN   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0034345965     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/317587     Document Type: Article

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