메뉴 건너뛰기




Volumn 20, Issue 3, 2009, Pages 292-308

A typology of consumers' emotional response styles during service recovery encounters

Author keywords

[No Author keywords available]

Indexed keywords


EID: 68849108853     PISSN: 10453172     EISSN: 14678551     Source Type: Journal    
DOI: 10.1111/j.1467-8551.2008.00589.x     Document Type: Article
Times cited : (42)

References (92)
  • 3
    • 0037688689 scopus 로고    scopus 로고
    • What drives customer loyalty with complaint resolution
    • pp.
    • Andreassen, T. W. (1999 What drives customer loyalty with complaint resolution Journal of Service Research, 1, pp. 324 332.
    • (1999) Journal of Service Research , vol.1 , pp. 324-332
    • Andreassen, T.W.1
  • 4
    • 85133258449 scopus 로고    scopus 로고
    • Antecedents to satisfaction with service recovery
    • pp.
    • Andreassen, T. W. (2000 Antecedents to satisfaction with service recovery European Journal of Marketing, 34, pp. 156 175.
    • (2000) European Journal of Marketing , vol.34 , pp. 156-175
    • Andreassen, T.W.1
  • 7
    • 22444454569 scopus 로고    scopus 로고
    • The impact of suppliers' perceptions of reseller market orientation on key relationship constructs
    • pp.
    • Baker, T. L., P. M. Simpson J. A. Siguaw (1999 The impact of suppliers' perceptions of reseller market orientation on key relationship constructs Journal of the Academy of Marketing Science, 27, pp. 50 57.
    • (1999) Journal of the Academy of Marketing Science , vol.27 , pp. 50-57
    • Baker, T.L.1    Simpson, P.M.2    Siguaw, J.A.3
  • 8
    • 0001655709 scopus 로고
    • An investigation of influences on consumer complaint reports
    • In. T. C. Kinnear. (ed.). pp. Provo, UT. Association for Consumer Research.
    • Bearden, W. O. J. B. Mason (1984 An investigation of influences on consumer complaint reports In T. C. Kinnear (ed.), Advances in Consumer Research, Vol. 11, pp. 490 495. Provo, UT : Association for Consumer Research.
    • (1984) Advances in Consumer Research , vol.11 , pp. 490-495
    • Bearden, W.O.1    Mason, J.B.2
  • 9
    • 21844492054 scopus 로고
    • Critical service encounters: The employees' viewpoint
    • pp.
    • Bitner, M. J., B. H. Booms L. A. Mohr (1994 Critical service encounters: the employees' viewpoint Journal of Marketing, 58, pp. 95 106.
    • (1994) Journal of Marketing , vol.58 , pp. 95-106
    • Bitner, M.J.1    Booms, B.H.2    Mohr, L.A.3
  • 10
    • 0001965293 scopus 로고
    • The service encounter: Diagnosing favorable and unfavorable incidents
    • pp.
    • Bitner, M. J., B. H. Booms M. S. Tetreault (1990 The service encounter: diagnosing favorable and unfavorable incidents Journal of Marketing, 54, pp. 71 84.
    • (1990) Journal of Marketing , vol.54 , pp. 71-84
    • Bitner, M.J.1    Booms, B.H.2    Tetreault, M.S.3
  • 13
    • 0031160924 scopus 로고    scopus 로고
    • The effects of distributive, procedural and interactional justice on postcomplaint behavior
    • pp.
    • Blodgett, J. G., D. J. Hill S. S. Tax (1997 The effects of distributive, procedural and interactional justice on postcomplaint behavior Journal of Retailing, 73, pp. 185 210.
    • (1997) Journal of Retailing , vol.73 , pp. 185-210
    • Blodgett, J.G.1    Hill, D.J.2    Tax, S.S.3
  • 14
    • 33746883728 scopus 로고    scopus 로고
    • The antecedents and consequences of affective, normative and calculative commitment
    • pp.
    • Bloemer, J. M. M. G. Oderkerken-Schröder (2003 The antecedents and consequences of affective, normative and calculative commitment Australasian Marketing Journal, 11, pp. 33 43.
    • (2003) Australasian Marketing Journal , vol.11 , pp. 33-43
    • Bloemer, J.M.M.1    Oderkerken-Schröder, G.2
  • 15
    • 68849128256 scopus 로고    scopus 로고
    • Boston Consulting Group. 'Consumer Services: The Master Brands of the Twenty-First Century', BCG Publications (available at. accessed on 11 November 2005).
    • Boston Consulting Group (2001) 'Consumer Services: The Master Brands of the Twenty-First Century', BCG Publications (available at, accessed on 11 November 2005).
    • (2001)
  • 16
    • 0142087005 scopus 로고    scopus 로고
    • Angry customers don't come back, they get back: The experience and behavioral implications of anger and dissatisfaction in services
    • pp.
    • Bougie, R., R. Pieters M. Zeelenberg (2003 Angry customers don't come back, they get back: the experience and behavioral implications of anger and dissatisfaction in services Journal of the Academy of Marketing Science, 31, pp. 377 393.
    • (2003) Journal of the Academy of Marketing Science , vol.31 , pp. 377-393
    • Bougie, R.1    Pieters, R.2    Zeelenberg, M.3
  • 19
    • 11844261524 scopus 로고    scopus 로고
    • How emotions mediate the effects of perceived justice on loyalty in service recovery situations: An empirical study
    • pp.
    • Chebat, J.-C. W. Slusarczyk (2005 How emotions mediate the effects of perceived justice on loyalty in service recovery situations: an empirical study Journal of Business Research, 58, pp. 664 673.
    • (2005) Journal of Business Research , vol.58 , pp. 664-673
    • Chebat, J.-C.1    Slusarczyk, W.2
  • 20
    • 0000724127 scopus 로고
    • Affect and consumer behavior
    • In. T. S. Robertson. H. H. Kassarjian. (eds). pp. Englewood Cliffs, NJ. Prentice Hall.
    • Cohen, J. B. C. S. Areni (1991 Affect and consumer behavior In T. S. Robertson H. H. Kassarjian (eds), Handbook of Consumer Behavior, pp. 188 240. Englewood Cliffs, NJ : Prentice Hall.
    • (1991) Handbook of Consumer Behavior , pp. 188-240
    • Cohen, J.B.1    Areni, C.S.2
  • 21
    • 33645906014 scopus 로고    scopus 로고
    • Consumers' complaint behaviour. Taxonomy, typology and determinants: Towards a unified ontology
    • pp.
    • Crié, D. (2003 Consumers' complaint behaviour. Taxonomy, typology and determinants: towards a unified ontology Journal of Database Marketing and Customer Strategy Management, 11, pp. 60 79.
    • (2003) Journal of Database Marketing and Customer Strategy Management , vol.11 , pp. 60-79
    • Crié, D.1
  • 22
    • 0000013275 scopus 로고
    • Effects of relationship marketing on satisfaction, retention, and prices in the life insurance industry
    • pp.
    • Crosby, L. A. N. Stephens (1987 Effects of relationship marketing on satisfaction, retention, and prices in the life insurance industry Journal of Marketing Research, 24, pp. 404 411.
    • (1987) Journal of Marketing Research , vol.24 , pp. 404-411
    • Crosby, L.A.1    Stephens, N.2
  • 23
    • 0003056894 scopus 로고
    • Relationship quality in services selling: An interpersonal influence perspective
    • pp.
    • Crosby, L. A., K. R. Evans D. L. Cowles (1990 Relationship quality in services selling: an interpersonal influence perspective Journal of Marketing, 54, pp. 68 91.
    • (1990) Journal of Marketing , vol.54 , pp. 68-91
    • Crosby, L.A.1    Evans, K.R.2    Cowles, D.L.3
  • 24
    • 84992904487 scopus 로고    scopus 로고
    • Organizational responses to customer complaints: What works and what doesn't
    • pp.
    • Davidow, M. (2003 Organizational responses to customer complaints: what works and what doesn't Journal of Service Research, 5 (3), pp. 225 250.
    • (2003) Journal of Service Research , vol.5 , Issue.3 , pp. 225-250
    • Davidow, M.1
  • 25
    • 11244306179 scopus 로고    scopus 로고
    • Cognitive and affective trust in service relationships
    • pp.
    • Devon, J. K. Grayson (2005 Cognitive and affective trust in service relationships Journal of Business Research, 58, pp. 500 507.
    • (2005) Journal of Business Research , vol.58 , pp. 500-507
    • Devon, J.1    Grayson, K.2
  • 26
    • 0032369532 scopus 로고    scopus 로고
    • The role of relationship quality in the stratification of vendors as perceived by customers
    • pp.
    • Dorsch, M. J., S. R. Swanson S. W. Kelley (1998 The role of relationship quality in the stratification of vendors as perceived by customers Journal of the Academy of Marketing Science, 26, pp. 128 142.
    • (1998) Journal of the Academy of Marketing Science , vol.26 , pp. 128-142
    • Dorsch, M.J.1    Swanson, S.R.2    Kelley, S.W.3
  • 27
    • 12144257745 scopus 로고    scopus 로고
    • Developing and validating a multi-dimensional nonprofit brand orientation scale
    • pp.
    • Ewing, M. T. J. Napoli (2005 Developing and validating a multi-dimensional nonprofit brand orientation scale Journal of Business Research, 58, pp. 841 853.
    • (2005) Journal of Business Research , vol.58 , pp. 841-853
    • Ewing, M.T.1    Napoli, J.2
  • 28
    • 84965886444 scopus 로고
    • The equivalence of weighted kappa and the intraclass correlation coefficients as measures of reliability
    • pp.
    • Fleiss, J. J. Cohen (1973 The equivalence of weighted kappa and the intraclass correlation coefficients as measures of reliability Educational and Psychological Measurement, 33, pp. 613 619.
    • (1973) Educational and Psychological Measurement , vol.33 , pp. 613-619
    • Fleiss, J.1    Cohen, J.2
  • 29
    • 0000009769 scopus 로고
    • Evaluating structural equation models with unobservable variables and measurement error
    • pp.
    • Fornell, C. D. F. Larcker (1981 Evaluating structural equation models with unobservable variables and measurement error Journal of Marketing Research, 48, pp. 39 50.
    • (1981) Journal of Marketing Research , vol.48 , pp. 39-50
    • Fornell, C.1    Larcker, D.F.2
  • 30
    • 0000218448 scopus 로고
    • A typology of individual search strategies among purchasers of new automobiles
    • pp.
    • Furse, D. H., G. N. Punj D. W. Stewart (1984 A typology of individual search strategies among purchasers of new automobiles Journal of Consumer Research, 10, pp. 417 431.
    • (1984) Journal of Consumer Research , vol.10 , pp. 417-431
    • Furse, D.H.1    Punj, G.N.2    Stewart, D.W.3
  • 31
    • 0033423162 scopus 로고    scopus 로고
    • The different roles of satisfaction, trust, and commitment in customer relationships
    • pp.
    • Garbarino, E. M. S. Johnson (1999 The different roles of satisfaction, trust, and commitment in customer relationships Journal of Marketing, 63, pp. 70 87.
    • (1999) Journal of Marketing , vol.63 , pp. 70-87
    • Garbarino, E.1    Johnson, M.S.2
  • 32
    • 0039013201 scopus 로고
    • Complainers and noncomplainers revisited: Another look in the data
    • In. W. D. Perreault. (ed.). pp. Atlanta, GA. Association for Consumer Research.
    • Grønhaug, K. G. Zaltman (1981 Complainers and noncomplainers revisited: another look in the data In W. D. Perreault (ed.), Advances in Consumer Research, pp. 83 87. Atlanta, GA : Association for Consumer Research.
    • (1981) Advances in Consumer Research , pp. 83-87
    • Grønhaug, K.1    Zaltman, G.2
  • 37
    • 0000845507 scopus 로고
    • The varieties of consumption experience: Comparing two typologies of emotion in consumer behavior
    • pp.
    • Havlena, W. J. M. B. Holbrook (1986 The varieties of consumption experience: comparing two typologies of emotion in consumer behavior Journal of Consumer Research, 13, pp. 394 404.
    • (1986) Journal of Consumer Research , vol.13 , pp. 394-404
    • Havlena, W.J.1    Holbrook, M.B.2
  • 38
    • 84992769402 scopus 로고    scopus 로고
    • Understanding relationship marketing outcomes: An integration of relational benefits and relationship quality
    • pp.
    • Hennig-Thurau, T., K. P. Gwinner D. D. Gremler (2002 Understanding relationship marketing outcomes: an integration of relational benefits and relationship quality Journal of Service Research, 5, pp. 230 247.
    • (2002) Journal of Service Research , vol.5 , pp. 230-247
    • Hennig-Thurau, T.1    Gwinner, K.P.2    Gremler, D.D.3
  • 39
    • 22544483843 scopus 로고    scopus 로고
    • How organizational complaint handling drives customer loyalty: An analysis of the mechanistic and the organic approach
    • pp.
    • Homburg, C. A. Fürst (2005 How organizational complaint handling drives customer loyalty: an analysis of the mechanistic and the organic approach Journal of Marketing, 69, pp. 95 114.
    • (2005) Journal of Marketing , vol.69 , pp. 95-114
    • Homburg, C.1    Fürst, A.2
  • 40
    • 33746368024 scopus 로고    scopus 로고
    • The role of cognition and affect in the formation of customer satisfaction: A dynamic perspective
    • pp.
    • Homburg, C., N. Koschate W. D. Hoyer (2007 The role of cognition and affect in the formation of customer satisfaction: a dynamic perspective Journal of Marketing, 70, pp. 21 31.
    • (2007) Journal of Marketing , vol.70 , pp. 21-31
    • Homburg, C.1    Koschate, N.2    Hoyer, W.D.3
  • 42
    • 0026888425 scopus 로고
    • Basic emotions, relations among emotions, and emotion-cognition relations
    • pp.
    • Izard, C. E. (1992 Basic emotions, relations among emotions, and emotion-cognition relations Psychological Review, 99, pp. 561 565.
    • (1992) Psychological Review , vol.99 , pp. 561-565
    • Izard, C.E.1
  • 43
    • 34249700628 scopus 로고    scopus 로고
    • A reappraisal of the role of emotion in consumer behavior
    • In. N. K. Malhorta. (ed.). pp. New York. M. E. Sharpe.
    • Johnson, A. R. D. W. Stewart (2005 A reappraisal of the role of emotion in consumer behavior In N. K. Malhorta (ed.), Review of Marketing Research, Vol. 1, pp. 3 33. New York : M. E. Sharpe.
    • (2005) Review of Marketing Research , vol.1 , pp. 3-33
    • Johnson, A.R.1    Stewart, D.W.2
  • 44
    • 23944439128 scopus 로고    scopus 로고
    • Emotions in consumer behavior: A hierarchical approach
    • pp.
    • Laros, F. J. M. J.-B. E. M. Steenkamp (2005 Emotions in consumer behavior: a hierarchical approach Journal of Business Research, 58, pp. 1437 1445.
    • (2005) Journal of Business Research , vol.58 , pp. 1437-1445
    • Laros, F.J.M.1    Steenkamp, J.-B.E.M.2
  • 47
    • 0001457509 scopus 로고
    • Some methods for classification and analysis of multivariate observations
    • In. L. A. Le Cam. J. Newman. (eds). pp. Berkeley, CA. University of California Press.
    • MacQueen, J. B. (1967 Some methods for classification and analysis of multivariate observations In L. A. Le Cam J. Newman (eds), Proceedings of the 5th Berkeley Symposium on Mathematical Statistics and Probability, pp. 281 297. Berkeley, CA : University of California Press.
    • (1967) Proceedings of the 5th Berkeley Symposium on Mathematical Statistics and Probability , pp. 281-297
    • MacQueen, J.B.1
  • 48
    • 0001515895 scopus 로고
    • The structure and intensity of emotional experiences: Method and context convergence
    • pp.
    • Mano, H. (1991 The structure and intensity of emotional experiences: method and context convergence Multivariate Behavioral Research, 26, pp. 389 411.
    • (1991) Multivariate Behavioral Research , vol.26 , pp. 389-411
    • Mano, H.1
  • 49
    • 21344486274 scopus 로고
    • Assessing the dimensionality and structure of consumption experiences: Evaluation, feeling, and satisfaction
    • pp.
    • Mano, H. R. L. Oliver (1993 Assessing the dimensionality and structure of consumption experiences: evaluation, feeling, and satisfaction Journal of Consumer Research, 20, pp. 451 466.
    • (1993) Journal of Consumer Research , vol.20 , pp. 451-466
    • Mano, H.1    Oliver, R.L.2
  • 50
    • 0034348814 scopus 로고    scopus 로고
    • The role of preconsumption affect in postpurchase evaluation of services
    • pp.
    • Mattila, A. S. J. Wirtz (2000 The role of preconsumption affect in postpurchase evaluation of services Psychology and Marketing, 17, pp. 587 605.
    • (2000) Psychology and Marketing , vol.17 , pp. 587-605
    • Mattila, A.S.1    Wirtz, J.2
  • 51
    • 0040317105 scopus 로고    scopus 로고
    • Patterns of emotional responses and behavioural consequences of dissatisfaction
    • pp.
    • Maute, M. F. L. Dubé (1999 Patterns of emotional responses and behavioural consequences of dissatisfaction Applied Psychology: An International Review, 48, pp. 349 366.
    • (1999) Applied Psychology: An International Review , vol.48 , pp. 349-366
    • Maute, M.F.1    Dubé, L.2
  • 53
    • 84990348604 scopus 로고    scopus 로고
    • An empirical investigation of customer satisfaction after service failure and recovery
    • pp.
    • McCollough, M. A., L. L. Berry M. S. Yadav (2000 An empirical investigation of customer satisfaction after service failure and recovery Journal of Service Research, 3, pp. 121 137.
    • (2000) Journal of Service Research , vol.3 , pp. 121-137
    • McCollough, M.A.1    Berry, L.L.2    Yadav, M.S.3
  • 54
    • 68849104206 scopus 로고    scopus 로고
    • McKinsey & Company. 'The power of brand delivery: building the foundation for a profitable emotional bond with customers', Marketing Practice (available at. accessed 11 November 2005).
    • McKinsey & Company (2001). 'The power of brand delivery: building the foundation for a profitable emotional bond with customers', Marketing Practice (available at, accessed 11 November 2005).
    • (2001)
  • 55
    • 0013286623 scopus 로고    scopus 로고
    • Engineering effective interpersonal responses to customer emotions for higher satisfaction
    • pp.
    • Menon, K. L. Dubé (2000 Engineering effective interpersonal responses to customer emotions for higher satisfaction Journal of Retailing, 76, pp. 285 307.
    • (2000) Journal of Retailing , vol.76 , pp. 285-307
    • Menon, K.1    Dubé, L.2
  • 56
    • 7044241368 scopus 로고    scopus 로고
    • Service provider responses to anxious and angry customers: Different challenges, different payoffs
    • pp.
    • Menon, K. L. Dubé (2004 Service provider responses to anxious and angry customers: different challenges, different payoffs Journal of Retailing, 80, pp. 229 237.
    • (2004) Journal of Retailing , vol.80 , pp. 229-237
    • Menon, K.1    Dubé, L.2
  • 58
    • 0039656230 scopus 로고
    • Factors affecting trust in market research relationships
    • pp.
    • Moorman, C., R. Deshpandé G. Zaltman (1993 Factors affecting trust in market research relationships Journal of Marketing, 57, pp. 81 101.
    • (1993) Journal of Marketing , vol.57 , pp. 81-101
    • Moorman, C.1    Deshpandé, R.2    Zaltman, G.3
  • 59
    • 0001154055 scopus 로고
    • Relationships between providers and users of market research. the dynamics of trust within and between organizations
    • pp.
    • Moorman, C., G. Zaltman R. Deshpandé (1992 Relationships between providers and users of market research. The dynamics of trust within and between organizations Journal of Marketing Research, 29, pp. 314 328.
    • (1992) Journal of Marketing Research , vol.29 , pp. 314-328
    • Moorman, C.1    Zaltman, G.2    Deshpandé, R.3
  • 60
    • 21344475322 scopus 로고
    • The commitment-trust theory of relationship marketing
    • pp.
    • Morgan, R. M. S. D. Hunt (1994 The commitment-trust theory of relationship marketing Journal of Marketing, 58, pp. 20 38.
    • (1994) Journal of Marketing , vol.58 , pp. 20-38
    • Morgan, R.M.1    Hunt, S.D.2
  • 61
    • 0002106437 scopus 로고
    • Cognitive, affective, and attribute bases of the satisfaction response
    • pp.
    • Oliver, R. L. (1993 Cognitive, affective, and attribute bases of the satisfaction response Journal of Consumer Research, 20, pp. 418 430.
    • (1993) Journal of Consumer Research , vol.20 , pp. 418-430
    • Oliver, R.L.1
  • 62
    • 0002852072 scopus 로고
    • Consumer perceptions in interpersonal equity and satisfaction in transaction: A field survey approach
    • pp.
    • Oliver, R. L. J. E. Swan (1989 Consumer perceptions in interpersonal equity and satisfaction in transaction: a field survey approach Journal of Marketing, 53, pp. 21 35.
    • (1989) Journal of Marketing , vol.53 , pp. 21-35
    • Oliver, R.L.1    Swan, J.E.2
  • 63
    • 0040983977 scopus 로고
    • Buyer-seller relationships: A conceptual model and empirical investigation
    • pp.
    • Palmer, A. D. Bejou (1994 Buyer-seller relationships: a conceptual model and empirical investigation Journal of Marketing Management, 10, pp. 495 512.
    • (1994) Journal of Marketing Management , vol.10 , pp. 495-512
    • Palmer, A.1    Bejou, D.2
  • 66
    • 56249088309 scopus 로고
    • A psychoevolutionary theory of emotions
    • pp.
    • Plutchik, R. (1982 A psychoevolutionary theory of emotions Social Science Information, 21, pp. 529 553.
    • (1982) Social Science Information , vol.21 , pp. 529-553
    • Plutchik, R.1
  • 67
    • 0141907688 scopus 로고    scopus 로고
    • Common method biases in behavioral research: A critical review of the literature and recommended remedies
    • pp.
    • Podsakoff, P. M., S. B. MacKenzie, J.-Y. Lee N. P. Podsakoff (2003 Common method biases in behavioral research: a critical review of the literature and recommended remedies Journal of Applied Psychology, 88, pp. 879 903.
    • (2003) Journal of Applied Psychology , vol.88 , pp. 879-903
    • Podsakoff, P.M.1    MacKenzie, S.B.2    Lee, J.-Y.3    Podsakoff, N.P.4
  • 68
    • 0000470917 scopus 로고
    • Cluster analysis in marketing research: Review and suggestions for applications
    • pp.
    • Punj, G. D. W. Stewart (1983 Cluster analysis in marketing research: review and suggestions for applications Journal of Marketing Research, 20, pp. 134 148.
    • (1983) Journal of Marketing Research , vol.20 , pp. 134-148
    • Punj, G.1    Stewart, D.W.2
  • 69
    • 21744438808 scopus 로고    scopus 로고
    • Measuring emotions in the consumption experience
    • pp.
    • Richins, M. L. (1997 Measuring emotions in the consumption experience Journal of Consumer Research, 24, pp. 127 146.
    • (1997) Journal of Consumer Research , vol.24 , pp. 127-146
    • Richins, M.L.1
  • 72
    • 2442423188 scopus 로고    scopus 로고
    • An investigation of the power of emotions in relationship realignment: The gift recipient's perspective
    • pp.
    • Ruth, J. A., F. F. Brunel C. C. Otnes (2004 An investigation of the power of emotions in relationship realignment: the gift recipient's perspective Psychology and Marketing, 21, pp. 29 52.
    • (2004) Psychology and Marketing , vol.21 , pp. 29-52
    • Ruth, J.A.1    Brunel, F.F.2    Otnes, C.C.3
  • 73
    • 38349101956 scopus 로고    scopus 로고
    • Measuring experienced emotions during service recovery encounters: Construction and assessment of the ESRE scale
    • pp.
    • Schoefer, K. A. Diamantopoulos (2008 Measuring experienced emotions during service recovery encounters: construction and assessment of the ESRE scale Service Business: An International Journal, 2, pp. 65 81.
    • (2008) Service Business: An International Journal , vol.2 , pp. 65-81
    • Schoefer, K.1    Diamantopoulos, A.2
  • 74
    • 24344452086 scopus 로고    scopus 로고
    • Emotional responses to service complaint experiences: The role of perceived justice
    • pp.
    • Schoefer, K. C. Ennew (2005 Emotional responses to service complaint experiences: the role of perceived justice Journal of Services Marketing, 19, pp. 261 270.
    • (2005) Journal of Services Marketing , vol.19 , pp. 261-270
    • Schoefer, K.1    Ennew, C.2
  • 75
    • 0002281450 scopus 로고
    • A typology of consumer dissatisfaction response styles
    • pp.
    • Singh, J. (1990 A typology of consumer dissatisfaction response styles Journal of Retailing, 66, pp. 57 99.
    • (1990) Journal of Retailing , vol.66 , pp. 57-99
    • Singh, J.1
  • 76
    • 0032220342 scopus 로고    scopus 로고
    • Buyer-seller relationships: Similarity, relationship management, and quality
    • pp.
    • Smith, B. J. (1998 Buyer-seller relationships: similarity, relationship management, and quality Psychology and Marketing, 15, pp. 3 21.
    • (1998) Psychology and Marketing , vol.15 , pp. 3-21
    • Smith, B.J.1
  • 77
    • 33845336710 scopus 로고    scopus 로고
    • An experimental investigation of customer reactions to service failure and recovery encounters: Paradox or peril?
    • pp.
    • Smith, A. K. R. N. Bolton (1998 An experimental investigation of customer reactions to service failure and recovery encounters: paradox or peril? Journal of Service Research, 1, pp. 65 81.
    • (1998) Journal of Service Research , vol.1 , pp. 65-81
    • Smith, A.K.1    Bolton, R.N.2
  • 78
    • 0036213595 scopus 로고    scopus 로고
    • The effects of customers' emotional responses to service failures on their recovery effort evaluations and satisfaction judgments
    • pp.
    • Smith, A. K. R. N. Bolton (2002 The effects of customers' emotional responses to service failures on their recovery effort evaluations and satisfaction judgments Journal of the Academy of Marketing Science, 30, pp. 5 23.
    • (2002) Journal of the Academy of Marketing Science , vol.30 , pp. 5-23
    • Smith, A.K.1    Bolton, R.N.2
  • 80
    • 0002743415 scopus 로고    scopus 로고
    • Recovering and learning from service failure
    • pp.
    • Tax, S. S. S. W. Brown (1998 Recovering and learning from service failure Sloan Management Review, 40, pp. 75 88.
    • (1998) Sloan Management Review , vol.40 , pp. 75-88
    • Tax, S.S.1    Brown, S.W.2
  • 81
    • 0032372563 scopus 로고    scopus 로고
    • Customer evaluations of service complaint experiences: Implications for relationship marketing
    • pp.
    • Tax, S. S., S. W. Brown M. Chandrashekaran (1998 Customer evaluations of service complaint experiences: implications for relationship marketing Journal of Marketing, 62, pp. 60 76.
    • (1998) Journal of Marketing , vol.62 , pp. 60-76
    • Tax, S.S.1    Brown, S.W.2    Chandrashekaran, M.3
  • 82
    • 68849109392 scopus 로고
    • Managing conflict in intimate intercultural relationships
    • In. D. D. Cahn. (ed.). New York\London. Guilford Press.
    • Ting-Toomey, S. (1994 Managing conflict in intimate intercultural relationships In D. D. Cahn (ed.), Conflict in Intimate Relationships. New York\London : Guilford Press.
    • (1994) Conflict in Intimate Relationships.
    • Ting-Toomey, S.1
  • 83
    • 0242381929 scopus 로고    scopus 로고
    • Understanding the effects of customer relationship management efforts on customer retention and customer share development
    • pp.
    • Verhoef, P. C. (2003 Understanding the effects of customer relationship management efforts on customer retention and customer share development Journal of Marketing, 67, pp. 30 45.
    • (2003) Journal of Marketing , vol.67 , pp. 30-45
    • Verhoef, P.C.1
  • 85
    • 84944178665 scopus 로고
    • Hierarchical grouping to optimize an objective function
    • pp.
    • Ward, J. H. (1963 Hierarchical grouping to optimize an objective function Journal of the American Statistical Association, 58, pp. 236 244.
    • (1963) Journal of the American Statistical Association , vol.58 , pp. 236-244
    • Ward, J.H.1
  • 87
    • 0022115623 scopus 로고
    • Toward a consensual structure of mood
    • pp.
    • Watson, D. A. Tellegen (1985 Toward a consensual structure of mood Psychological Bulletin, 98, pp. 219 235.
    • (1985) Psychological Bulletin , vol.98 , pp. 219-235
    • Watson, D.1    Tellegen, A.2
  • 89
    • 0002815002 scopus 로고
    • The dimensionality of consumption emotion patterns and consumer satisfaction
    • pp.
    • Westbrook, R. A. R. L. Oliver (1991 The dimensionality of consumption emotion patterns and consumer satisfaction Journal of Consumer Research, 18, pp. 84 91.
    • (1991) Journal of Consumer Research , vol.18 , pp. 84-91
    • Westbrook, R.A.1    Oliver, R.L.2
  • 91
    • 0034343695 scopus 로고    scopus 로고
    • Qualitative steps toward an expanded model of anxiety of gift giving
    • pp.
    • Wooten, D. B. (2000 Qualitative steps toward an expanded model of anxiety of gift giving Journal of Consumer Research, 27, pp. 84 95.
    • (2000) Journal of Consumer Research , vol.27 , pp. 84-95
    • Wooten, D.B.1


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.