Applying evolutionary psychology in understanding the representation of women in advertisements

Psychology and Marketing

Volumn 21, Issue 8, 2004, Pages 593-612

  Saad, Gad ^a,b  

^a Gina Cody School of Engineering and Computer Science   (Canada)

^b John Molson School of Business   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 4043065825     PISSN: 07426046     EISSN: None     Source Type: Journal    
DOI: 10.1002/mar.20020     Document Type: Review

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