Does collaboration between sales and marketing affect business performance?

Journal of Personal Selling and Sales Management

Volumn 27, Issue 3, 2007, Pages 207-220

  Meunier FitzHugh, Ken Le ^a   Piercy, Nigel F ^b  

^a UNIVERSITY OF LONDON   (United Kingdom)

^b UNIVERSITY OF WARWICK   (United Kingdom)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 34547110122     PISSN: 08853134     EISSN: None     Source Type: Journal    
DOI: 10.2753/PSS0885-3134270301     Document Type: Article

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