Interpersonal communication in the consumer socialization process: Scale development and validation

Journal of Marketing Theory and Practice

Volumn 15, Issue 1, 2007, Pages 25-39

  Lueg, Jason E ^a   Finney, R Zachary ^b  

^a MISSISSIPPI STATE UNIVERSITY   (United States)

^b University of South Alabama   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33846512434     PISSN: 10696679     EISSN: None     Source Type: Journal    
DOI: 10.2753/MTP1069-6679150102     Document Type: Article

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