Teen internet mavens: Influence in family decision making

Journal of Business Research

Volumn 58, Issue 5, 2005, Pages 569-575

  Belch, Michael A ^a   Krentler, Kathleen A ^a   Willis Flurry, Laura A ^b  

^a SAN DIEGO STATE UNIVERSITY   (United States)

^b LOUISIANA TECH UNIVERSITY   (United States)

Author keywords

Family decision making; Internet; Market mavens; Teen influence

Indexed keywords

EID: 11444256406     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2003.08.005     Document Type: Article

References (23)

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