-
1
-
-
0038119161
-
Spatial diffusion of a new loyalty program through a retail market
-
Allaway, A.W., Berkowitz, D. and D's Souza, G. (2003), "Spatial diffusion of a new loyalty program through a retail market", Journal of Retailing, Vol. 79, pp. 137-51.
-
(2003)
Journal of Retailing
, vol.79
, pp. 137-51
-
-
Allaway, A.W.1
Berkowitz, D.2
D's Souza, G.3
-
2
-
-
0011939750
-
Customer satisfaction, market share, and profitability: Findings from Sweden
-
Anderson, E.W., Fornell, C. and Lehmann, D. (1994), "Customer satisfaction, market share, and profitability: findings from Sweden", Journal of Marketing, Vol. 58 No. 2, pp. 53-66.
-
(1994)
Journal of Marketing
, vol.58
, Issue.2
, pp. 53-66
-
-
Anderson, E.W.1
Fornell, C.2
Lehmann, D.3
-
3
-
-
0000938846
-
Methods for determining store trade areas, market penetration, and potential sales
-
Applebaum, W. (1966), "Methods for determining store trade areas, market penetration, and potential sales", Journal of Marketing Research, Vol. 3, pp. 127-42.
-
(1966)
Journal of Marketing Research
, vol.3
, pp. 127-42
-
-
Applebaum, W.1
-
4
-
-
45549117741
-
The involvement-commitment model: Theory and implications
-
Beatty, S.E., Kahle, L.R. and Homer, P. (1988), "The involvement-commitment model: theory and implications", Journal of Business Research, Vol. 16, March, pp. 149-67.
-
(1988)
Journal of Business Research
, vol.16
, pp. 149-67
-
-
Beatty, S.E.1
Kahle, L.R.2
Homer, P.3
-
5
-
-
62949087988
-
Calculation of polychotomous logistic regression parameters using individualized regressions
-
Begg, C. and Gray, R. (1984), "Calculation of polychotomous logistic regression parameters using individualized regressions", Biometrika, Vol. 71 No. 1, pp. 11-18.
-
(1984)
Biometrika
, vol.71
, Issue.1
, pp. 11-18
-
-
Begg, C.1
Gray, R.2
-
7
-
-
0040499736
-
Commitment in service relationships: An empirical test of its antecedents and consequences
-
Birgelen, M., Wetzels, M. and de Ruyter, K. (1997), "Commitment in service relationships: an empirical test of its antecedents and consequences", EMAC Conference Proceedings, University of Warwick, pp. 1255-71.
-
(1997)
EMAC Conference Proceedings, University of Warwick
, pp. 1255-71
-
-
Birgelen, M.1
Wetzels, M.2
De Ruyter, K.3
-
8
-
-
23044520418
-
Implications of loyalty program membership and service experiences for customer retention and value
-
Bolton, R.N., Kannan, P.K. and Bramlett, M.D. (2000), "Implications of loyalty program membership and service experiences for customer retention and value", Academy of Marketing Science. Journal, Vol. 28 No. 1, pp. 95-109.
-
(2000)
Academy of Marketing Science. Journal
, vol.28
, Issue.1
, pp. 95-109
-
-
Bolton, R.N.1
Kannan, P.K.2
Bramlett, M.D.3
-
9
-
-
21144470007
-
Taxonomy of buying decision approaches
-
Bunn, M.D. (1993), "Taxonomy of buying decision approaches", Journal of Marketing, Vol. 57 No. 1, pp. 38-56.
-
(1993)
Journal of Marketing
, vol.57
, Issue.1
, pp. 38-56
-
-
Bunn, M.D.1
-
10
-
-
0002920934
-
Relationship marketing
-
Buttle, F. Paul Chapman New York, NY
-
Buttle, F. (1996), "Relationship marketing", in Buttle, F. (Ed.), Relationship Marketing: Theory and Practice, Paul Chapman, New York, NY, pp. 1-16.
-
(1996)
Relationship Marketing: Theory and Practice
, pp. 1-16
-
-
Buttle, F.1
-
11
-
-
0033236256
-
Buyer-seller relationships in business markets
-
Cannon, J.P. and Perreault, W.D. Jr (1999), "Buyer-seller relationships in business markets", Journal of Marketing Research, Vol. 36 No. 4, pp. 439-60.
-
(1999)
Journal of Marketing Research
, vol.36
, Issue.4
, pp. 439-60
-
-
Cannon, J.P.1
Perreault Jr., W.D.2
-
12
-
-
33745604656
-
Loyalty trends for the 21st century
-
Capizzi, M., Ferguson, R. and Cuthbertson, R. (2004), "Loyalty trends for the 21st century", Journal of Targeting, Measurement and Analysis for Marketing, Vol. 12 No. 3, pp. 199-213.
-
(2004)
Journal of Targeting, Measurement and Analysis for Marketing
, vol.12
, Issue.3
, pp. 199-213
-
-
Capizzi, M.1
Ferguson, R.2
Cuthbertson, R.3
-
13
-
-
0002427534
-
Models of the retail location process, a review
-
Craig, C.S., Ghosh, A. and McLafferty, S. (1984), "Models of the retail location process, a review", Journal of Retailing, Vol. 50 No. 4, pp. 99-112.
-
(1984)
Journal of Retailing
, vol.50
, Issue.4
, pp. 99-112
-
-
Craig, C.S.1
Ghosh, A.2
McLafferty, S.3
-
15
-
-
77951516228
-
Customer loyalty: Toward an integrated conceptual framework
-
Dick, A. and Basu, K. (1994), "Customer loyalty: toward an integrated conceptual framework", Journal of the Academy of Marketing Sciences, Vol. 22 No. 2, pp. 99-113.
-
(1994)
Journal of the Academy of Marketing Sciences
, vol.22
, Issue.2
, pp. 99-113
-
-
Dick, A.1
Basu, K.2
-
16
-
-
84985822209
-
Identifying the coarse and fine structures of market segments
-
Dowling, G.R. and Midgley, D.F. (1998), "Identifying the coarse and fine structures of market segments", Decision Sciences, Vol. 19, Fall, pp. 830-47.
-
(1998)
Decision Sciences
, vol.19
, pp. 830-47
-
-
Dowling, G.R.1
Midgley, D.F.2
-
17
-
-
0001809402
-
Do customer loyalty programs really work?
-
Dowling, G.R. and Uncles, M. (1997), "Do customer loyalty programs really work?", Sloan Management Review, Vol. 38 No. 4, pp. 71-83.
-
(1997)
Sloan Management Review
, vol.38
, Issue.4
, pp. 71-83
-
-
Dowling, G.R.1
Uncles, M.2
-
19
-
-
0005928969
-
The financial services consumer
-
Gabbott, M. Hogg, G. Wiley Chichester
-
Ennew, C. and McKechnie, S. (1998), "The financial services consumer", in Gabbott, M. and Hogg, G. (Eds), Consumers and Services, Wiley, Chichester, pp. 185-208.
-
(1998)
Consumers and Services
, pp. 185-208
-
-
Ennew, C.1
McKechnie, S.2
-
20
-
-
21344492913
-
Excess behavioral loyalty for high-share brands: Deviations from the Dirichlet model for repeat purchasing
-
Fader, P.S. and Schmittlein, D.C. (1993), "Excess behavioral loyalty for high-share brands: deviations from the Dirichlet model for repeat purchasing", Journal of Marketing Research, Vol. 30, November, pp. 478-93.
-
(1993)
Journal of Marketing Research
, vol.30
, pp. 478-93
-
-
Fader, P.S.1
Schmittlein, D.C.2
-
21
-
-
0003018358
-
The market maven: A diffuser of marketplace information
-
Feick, L.F. and Price, L.L. (1987), "The market maven: a diffuser of marketplace information", Journal of Marketing, Vol. 51 No. 1, pp. 83-97.
-
(1987)
Journal of Marketing
, vol.51
, Issue.1
, pp. 83-97
-
-
Feick, L.F.1
Price, L.L.2
-
22
-
-
33750475584
-
-
Studies in Regional Science and Urban Economics North-Holland Amsterdam
-
Fischer, M.M., Nijkamp, P. and Papageorgiou, Y.Y. (1990), Current Trends in Behavioural Modelling, Spatial Choices and Processes, Studies in Regional Science and Urban Economics, Vol. 21, North-Holland, Amsterdam.
-
(1990)
Current Trends in Behavioural Modelling, Spatial Choices and Processes
, vol.21
-
-
Fischer, M.M.1
Nijkamp, P.2
Papageorgiou, Y.Y.3
-
23
-
-
33750469684
-
-
"Every house a warehouse: an inventory-theoretic model of retail shopping behavior", working paper, Southern Methodist University, Dallas, TX
-
Fox, E.J., Metters, R. and Semple, J. (2000), "Every house a warehouse: an inventory-theoretic model of retail shopping behavior", working paper, Southern Methodist University, Dallas, TX.
-
(2000)
-
-
Fox, E.J.1
Metters, R.2
Semple, J.3
-
24
-
-
3042654522
-
Consumer shopping and spending across retail formats
-
Fox, E.J., Montgomery, A.L. and Lodish, L.M. (2004), "Consumer shopping and spending across retail formats", The Journal of Business, Vol. 77 No. 2, pp. 525-60.
-
(2004)
The Journal of Business
, vol.77
, Issue.2
, pp. 525-60
-
-
Fox, E.J.1
Montgomery, A.L.2
Lodish, L.M.3
-
26
-
-
0002479601
-
Evaluating the multiple effects of retail promotions on brand loyal and brand switching segments
-
Grover, R. and Srinivasan, V. (1992), "Evaluating the multiple effects of retail promotions on brand loyal and brand switching segments", Journal of Marketing Research, Vol. 29, February, pp. 76-89.
-
(1992)
Journal of Marketing Research
, vol.29
, pp. 76-89
-
-
Grover, R.1
Srinivasan, V.2
-
27
-
-
0000257156
-
A logit model of brand choice calibrated on scanner data
-
Guadagni, P. and Little, J.D.C. (1983), "A logit model of brand choice calibrated on scanner data", Marketing Science, Vol. 2 No. 3, Summer, pp. 203-38.
-
(1983)
Marketing Science
, vol.2
, Issue.3
, pp. 203-38
-
-
Guadagni, P.1
Little, J.D.C.2
-
28
-
-
0030500171
-
The relationship of customer satisfaction, customer loyalty and profitability: An empirical study
-
Hallowell, R. (1996), "The relationship of customer satisfaction, customer loyalty and profitability: an empirical study", International Journal of Service Industries Management, Vol. 7 No. 4, pp. 27-42.
-
(1996)
International Journal of Service Industries Management
, vol.7
, Issue.4
, pp. 27-42
-
-
Hallowell, R.1
-
29
-
-
0021575963
-
Specification tests for the multinomial logit model
-
Hausman, J.A. and McFadden, D. (1984), "Specification tests for the multinomial logit model", Econometrika, Vol. 52 No. 5, pp. 1219-40.
-
(1984)
Econometrika
, vol.52
, Issue.5
, pp. 1219-40
-
-
Hausman, J.A.1
McFadden, D.2
-
30
-
-
12244284536
-
Specifying and testing econometric models for rank-ordered data
-
Hausman, J.A. and Ruud, P.A. (1987), "Specifying and testing econometric models for rank-ordered data", Journal of Econometrics, Vol. 34, pp. 83-104.
-
(1987)
Journal of Econometrics
, vol.34
, pp. 83-104
-
-
Hausman, J.A.1
Ruud, P.A.2
-
32
-
-
0002882147
-
Defining and estimating a trading area
-
Huff, D.L. (1964), "Defining and estimating a trading area", Journal of Marketing, Vol. 28, July, pp. 36-8.
-
(1964)
Journal of Marketing
, vol.28
, pp. 36-8
-
-
Huff, D.L.1
-
33
-
-
0001848840
-
Why satisfied customers defect
-
Jones, T. and Sasser, W. (1995), "Why satisfied customers defect", Harvard Business Review, November/December, pp. 88-99.
-
(1995)
Harvard Business Review
, pp. 88-99
-
-
Jones, T.1
Sasser, W.2
-
34
-
-
0004113694
-
-
2nd ed. Wiley New York, NY
-
Judge, G.G., Griffiths, W.E., Hill, R.C. and Lee, T.C. (1985), The Theory and Practice of Econometrics, 2nd ed., Wiley, New York, NY.
-
(1985)
The Theory and Practice of Econometrics
-
-
Judge, G.G.1
Griffiths, W.E.2
Hill, R.C.3
Lee, T.C.4
-
35
-
-
0003902676
-
-
11th ed. Prentice-Hall Upper Saddle River, NJ
-
Kotler, P. (2002), Marketing Management, 11th ed., Prentice-Hall, Upper Saddle River, NJ.
-
(2002)
Marketing Management
-
-
Kotler, P.1
-
36
-
-
33750491101
-
-
"Customer loyalty programs: strategic value to relationship marketing", unpublished PhD dissertation, The University of Alabama, Tuscaloosa, AL
-
Lacey, R.W. (2003), "Customer loyalty programs: strategic value to relationship marketing", unpublished PhD dissertation, The University of Alabama, Tuscaloosa, AL.
-
(2003)
-
-
Lacey, R.W.1
-
38
-
-
33750431034
-
Spatial measurement of retail store demand
-
MacKay, D.B. (1973), "Spatial measurement of retail store demand", Journal of Marketing, Vol. 10, November, pp. 447-53.
-
(1973)
Journal of Marketing
, vol.10
, pp. 447-53
-
-
MacKay, D.B.1
-
39
-
-
84925894359
-
Guidelines for the empirical classification of organizations
-
McKelvey, B. (1975), "Guidelines for the empirical classification of organizations", Administrative Science Quarterly, Vol. 20 No. 4, pp. 509-25.
-
(1975)
Administrative Science Quarterly
, vol.20
, Issue.4
, pp. 509-25
-
-
McKelvey, B.1
-
40
-
-
0037262710
-
Card loyalty - A new emerging issue in grocery retailing
-
Mauri, C. (2003), "Card loyalty - a new emerging issue in grocery retailing", Journal of Retailing and Consumer Services, Vol. 10 No. 1, January, pp. 13-25.
-
(2003)
Journal of Retailing and Consumer Services
, vol.10
, Issue.1
, pp. 13-25
-
-
Mauri, C.1
-
41
-
-
0033439536
-
Whence consumer loyalty?
-
Oliver, R.L. (1999), "Whence consumer loyalty?", Journal of Marketing, Vol. 63, special issue, pp. 33-44.
-
(1999)
Journal of Marketing
, vol.63
, pp. 33-44
-
-
Oliver, R.L.1
-
43
-
-
0000470917
-
Cluster analysis in marketing research: Review and suggestions for application
-
Punj, G. and Stewart, D.W. (1983), "Cluster analysis in marketing research: review and suggestions for application", Journal of Marketing Research, Vol. 20 No. 2, pp. 134-48.
-
(1983)
Journal of Marketing Research
, vol.20
, Issue.2
, pp. 134-48
-
-
Punj, G.1
Stewart, D.W.2
-
44
-
-
4244161387
-
-
Harvard Business School Press Boston, MA
-
Reichheld, F.F. (2001), Loyalty Rules, Harvard Business School Press, Boston, MA.
-
(2001)
Loyalty Rules
-
-
Reichheld, F.F.1
-
46
-
-
0035995547
-
Designing loyalty-building programs for packaged goods brands
-
Roehm, M.L., Pullins, E.B. and Roehm, H.A. Jr (2002), "Designing loyalty-building programs for packaged goods brands", Journal of Marketing Research, Vol. 39 No. 2, pp. 202-13.
-
(2002)
Journal of Marketing Research
, vol.39
, Issue.2
, pp. 202-13
-
-
Roehm, M.L.1
Pullins, E.B.2
Roehm Jr., H.A.3
-
48
-
-
0003589249
-
-
Doubleday New York, NY
-
Rosen, E. (2000), The Anatomy of Buzz, Doubleday, New York, NY, pp. 123-4.
-
(2000)
The Anatomy of Buzz
, pp. 123-4
-
-
Rosen, E.1
-
49
-
-
0041036159
-
Disloyalty: A closer look at non-loyals
-
Rowley, J. and Dawes, J. (2000), "Disloyalty: a closer look at non-loyals", The Journal of Consumer Marketing, Vol. 17 No. 6, pp. 538-49.
-
(2000)
The Journal of Consumer Marketing
, vol.17
, Issue.6
, pp. 538-49
-
-
Rowley, J.1
Dawes, J.2
-
50
-
-
0005548971
-
Frequent flyer reward programs starting to fly high
-
Schneiderman, I.P. (1998), "Frequent flyer reward programs starting to fly high", Daily News Record, 30 March.
-
(1998)
Daily News Record
, Issue.30
-
-
Schneiderman, I.P.1
-
51
-
-
0031537204
-
Loyalty programs and their impact on repeat-purchase loyalty patterns
-
Sharp, B. and Sharp, A. (1997), "Loyalty programs and their impact on repeat-purchase loyalty patterns", International Journal of Research in Marketing, Vol. 14 No. 5, pp. 473-86.
-
(1997)
International Journal of Research in Marketing
, vol.14
, Issue.5
, pp. 473-86
-
-
Sharp, B.1
Sharp, A.2
-
52
-
-
0032084441
-
Model of consumer perceptions and store loyalty intentions for a supermarket retailer
-
Sirohi, N., McLaughlin, E.W. and Wittink, D.R. (1998), "Model of consumer perceptions and store loyalty intentions for a supermarket retailer", Journal of Retailing, Vol. 74 No. 2, pp. 223-55.
-
(1998)
Journal of Retailing
, vol.74
, Issue.2
, pp. 223-55
-
-
Sirohi, N.1
McLaughlin, E.W.2
Wittink, D.R.3
-
54
-
-
33750456514
-
The effect of retail customer loyalty schemes - Detailed measurement or transforming marketing?
-
Stone, M., Bearman, D., Butscher, S.A. and Gilbert, D. (2004), "The effect of retail customer loyalty schemes - detailed measurement or transforming marketing?", Journal of Targeting, Measurement and Analysis for Marketing, Vol. 12 No. 3, pp. 305-19.
-
(2004)
Journal of Targeting, Measurement and Analysis for Marketing
, vol.12
, Issue.3
, pp. 305-19
-
-
Stone, M.1
Bearman, D.2
Butscher, S.A.3
Gilbert, D.4
-
55
-
-
84945180805
-
Managing customer relationships for profit: The dynamics of relationship quality
-
Storbacka, K., Strandvik, T. and Grönroos, C. (1994), "Managing customer relationships for profit: the dynamics of relationship quality", International Journal of Services Industry Management, Vol. 5 No. 8, pp. 21-38.
-
(1994)
International Journal of Services Industry Management
, vol.5
, Issue.8
, pp. 21-38
-
-
Storbacka, K.1
Strandvik, T.2
Grönroos, C.3
-
56
-
-
43949153571
-
An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentions
-
Taylor, S.A. and Baker, T.L. (1994), "An assessment of the relationship between service quality and customer satisfaction in the formation of consumers' purchase intentions", Journal of Retailing, Vol. 70 No. 2, pp. 163-78.
-
(1994)
Journal of Retailing
, vol.70
, Issue.2
, pp. 163-78
-
-
Taylor, S.A.1
Baker, T.L.2
-
57
-
-
0000733318
-
Advertising exposure, loyalty, and brand purchase: A two-stage model of choice
-
Tellis, G.J. (1988), "Advertising exposure, loyalty, and brand purchase: a two-stage model of choice", Journal of Marketing Research, Vol. 25, May, pp. 134-44.
-
(1988)
Journal of Marketing Research
, vol.25
, pp. 134-44
-
-
Tellis, G.J.1
-
58
-
-
0038205684
-
The web of word of mouth
-
Whyte, W.H. Jr (1954), "The web of word of mouth", Fortune, November, p. 140.
-
(1954)
Fortune
, pp. 140
-
-
Whyte Jr., W.H.1
-
59
-
-
0037998727
-
Effects of loyalty programs on value perception, program loyalty, and brand loyalty
-
Yi, Y. and Jeon, H. (2003), "Effects of loyalty programs on value perception, program loyalty, and brand loyalty", Academy of Marketing Science Journal, Vol. 31 No. 3, pp. 229-41.
-
(2003)
Academy of Marketing Science Journal
, vol.31
, Issue.3
, pp. 229-41
-
-
Yi, Y.1
Jeon, H.2
-
60
-
-
33750433892
-
From loyalty cards to micro-marketing strategies: Where is Europe's retail industry heading?
-
Ziliani, C. and Bellini, S. (2004), "From loyalty cards to micro-marketing strategies: where is Europe's retail industry heading?", Journal of Targeting, Measurement and Analysis for Marketing, Vol. 12 No. 3, pp. 281-90.
-
(2004)
Journal of Targeting, Measurement and Analysis for Marketing
, vol.12
, Issue.3
, pp. 281-90
-
-
Ziliani, C.1
Bellini, S.2
-
61
-
-
0010858486
-
Customer satisfaction and price tolerance
-
Anderson, E.W. (1996), "Customer satisfaction and price tolerance", Marketing Letters, Vol. 7 No. 3, pp. 265-73.
-
(1996)
Marketing Letters
, vol.7
, Issue.3
, pp. 265-73
-
-
Anderson, E.W.1
-
62
-
-
33947578062
-
Customer satisfaction and word-of-mouth
-
Anderson, E.W. (1998), "Customer satisfaction and word-of-mouth", Journal of Services Research, Vol. 1 No. 1, pp. 5-17.
-
(1998)
Journal of Services Research
, vol.1
, Issue.1
, pp. 5-17
-
-
Anderson, E.W.1
-
63
-
-
0001932429
-
Developing buyer-seller relationships
-
Dwyer, F.R., Schurr, P.H. and Oh, S. (1987), "Developing buyer-seller relationships", Journal of Marketing, Vol. 51, April, pp. 11-27.
-
(1987)
Journal of Marketing
, vol.51
, pp. 11-27
-
-
Dwyer, F.R.1
Schurr, P.H.2
Oh, S.3
-
65
-
-
0002655750
-
Double jeopardy revisited
-
Ehrenberg, A.S.C., Goodhardt, G.J. and Barwise, T.P. (1990), "Double jeopardy revisited", Journal of Marketing, Vol. 54, July, pp. 82-91.
-
(1990)
Journal of Marketing
, vol.54
, pp. 82-91
-
-
Ehrenberg, A.S.C.1
Goodhardt, G.J.2
Barwise, T.P.3
-
67
-
-
0004915269
-
Regularities in spatial information processing: Implications for modelling destination choice
-
Fotheringham, A.S. and Curtis, A. (1999), "Regularities in spatial information processing: implications for modelling destination choice", Professional Geographer, Vol. 51 No. 2, pp. 227-39.
-
(1999)
Professional Geographer
, vol.51
, Issue.2
, pp. 227-39
-
-
Fotheringham, A.S.1
Curtis, A.2
-
68
-
-
0031521523
-
Reviving band loyalty: A reconceptualization within the framework of consumer-brand relationships
-
Fournier, S. and Yao, J. (1997), "Reviving band loyalty: a reconceptualization within the framework of consumer-brand relationships", International Journal of Research in Marketing, Vol. 14 No. 5, pp. 451-72.
-
(1997)
International Journal of Research in Marketing
, vol.14
, Issue.5
, pp. 451-72
-
-
Fournier, S.1
Yao, J.2
-
69
-
-
0002903112
-
Realize your customers' full profit potential
-
Grant, A.W.H. and Schlesinger, L.A. (1995), "Realize your customers' full profit potential", Harvard Business Review, September-October, pp. 59-72.
-
(1995)
Harvard Business Review
, pp. 59-72
-
-
Grant, A.W.H.1
Schlesinger, L.A.2
-
71
-
-
0027566971
-
Loyalty-based management
-
Reichheld, F.F. (1993), "Loyalty-based management", Harvard Business Review, March-April, pp. 64-73.
-
(1993)
Harvard Business Review
, pp. 64-73
-
-
Reichheld, F.F.1
|