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Volumn 12, Issue 2, 2003, Pages 193-214

Relationship marketing in an international context: A literature review

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EID: 0037375016     PISSN: 09695931     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0969-5931(02)00096-3     Document Type: Article
Times cited : (58)

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