Personalised hypermedia presentation techniques for improving online customer relationships

Knowledge Engineering Review

Volumn 16, Issue 2, 2001, Pages 111-155

  Kobsa, Alfred ^a   Koenemann, Jürgen ^b   Pohl, Wolfgang ^c  

^a UNIVERSITY OF CALIFORNIA   (United States)

^b Hum Information Technologies GmbH   (Germany)

^c German Nutrition Society   (Germany)

Author keywords

[No Author keywords available]

Indexed keywords

COMPUTER SOFTWARE; DATA ACQUISITION; DATA MINING; DATA PRIVACY; ELECTRONIC COMMERCE; HYPERMEDIA SYSTEMS; ONLINE SYSTEMS; WORLD WIDE WEB;

ELECTRONIC MULTIMEDIA CATALOGUES; HYPERMEDIA PRESENTATIONS; ONLINE CUSTOMER RELATIONSHIPS;

KNOWLEDGE ENGINEERING;

EID: 0001290002     PISSN: 02698889     EISSN: None     Source Type: Journal    
DOI: 10.1017/s0269888901000108     Document Type: Review

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