Managing conflict between marketing and other functions within charitable organisations

Leadership & Organization Development Journal

Volumn 25, Issue 2, 2004, Pages 180-200

  Bennett, Roger ^a   Savani, Sharmila ^b  

^a LONDON METROPOLITAN UNIVERSITY   (United Kingdom)

^b Harrow School   (United Kingdom)

Author keywords

Charities; Marketing; Psychological research

Indexed keywords

EID: 85032070125     PISSN: 01437739     EISSN: None     Source Type: Journal    
DOI: 10.1108/1437730410521840     Document Type: Article

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