How firm innovativeness and unexpected product reliability failures affect profitability

Journal of Operations Management

Volumn 38, Issue , 2015, Pages 71-86

  Mackelprang, Alan W ^a   Habermann, Marco ^b   Swink, Morgan ^c  

^a GEORGIA SOUTHERN UNIVERSITY   (United States)

^b OHIO UNIVERSITY   (United States)

^c Department of Management   (United States)

Author keywords

Empirical; Firm performance; Innovation strategy; Longitudinal; Product quality; Warranty claims

Indexed keywords

EMPIRICAL; FINANCIAL PERFORMANCE; FIRM PERFORMANCE; INNOVATION STRATEGY; INNOVATIVENESS; LONGITUDINAL; PRODUCT FAILURES; PRODUCT RELIABILITY; PRODUCTS QUALITY; WARRANTY CLAIMS;

COST BENEFIT ANALYSIS;

EID: 85032068649     PISSN: 02726963     EISSN: 18731317     Source Type: Journal    
DOI: 10.1016/j.jom.2015.06.001     Document Type: Article

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