Relationship marketing practice in relation to different bank ownerships: A study of banks in Hong Kong

International Journal of Bank Marketing

Volumn 21, Issue 3, 2003, Pages 137-146

  Gilbert, David C ^a   Choi, Karen C ^a  

^a UNIVERSITY OF SURREY   (United Kingdom)

Author keywords

Banks; Financial services; Hong Kong; Relationship marketing

Indexed keywords

EID: 84986165609     PISSN: 02652323     EISSN: None     Source Type: Journal    
DOI: 10.1108/02652320310469511     Document Type: Article

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