Developing churn models using data mining techniques and social network analysis

Developing Churn Models Using Data Mining Techniques and Social Network Analysis

Volumn , Issue , 2014, Pages 1-308

  Klepac, Goran ^a   Kopal, Robert ^b,c   Mršić, Leo ^b,c  

^a Raiffeisenbank Austria   (Croatia)

^b Effectus   (Croatia)

^c Croatia and Raiffeisenbank Austria   (Croatia)

Author keywords

[No Author keywords available]

Indexed keywords

DATA MINING; FORECASTING; PLANNING; RISK MANAGEMENT; RISK PERCEPTION;

ANALYTICS TOOLS; ATTRITION MODELS; BEST PRACTICES; BUSINESS ANALYSTS; BUSINESS PLANNING; CHURN PREDICTIONS; IN-DEPTH ANALYSIS; INFORMED DECISION;

INFORMATION MANAGEMENT;

EID: 84960293517     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4018/978-1-4666-6288-9     Document Type: Book

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