Ensembles of probability estimation trees for customer churn prediction

Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)

Volumn 6097 LNAI, Issue PART 2, 2010, Pages 57-66

  De Bock, Koen W ^a   Van Den Poel, Dirk ^a  

^a GHENT UNIVERSITY   (Belgium)

Author keywords

churn prediction; CRM; database marketing; ensemble classification; lift; PETs; probability estimation trees

Indexed keywords

CHURN PREDICTION; CRM; DATABASE MARKETING; ENSEMBLE CLASSIFICATION; PETS; PROBABILITY ESTIMATION TREES;

ADAPTIVE BOOSTING; CLASSIFIERS; CUSTOMER SATISFACTION; DECISION TREES; FORECASTING; INDUSTRIAL ENGINEERING; INTELLIGENT SYSTEMS; KNOWLEDGE ENGINEERING; PUBLIC RELATIONS; SALES;

ESTIMATION;

EID: 79551553504     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/978-3-642-13025-0_7     Document Type: Conference Paper

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