Examining the impact of ranking on consumer behavior and search engine revenue

Management Science

Volumn 60, Issue 7, 2014, Pages 1632-1654

  Ghose, Anindya ^a   Ipeirotis, Panagiotis G ^a   Li, Beibei ^b  

^a NEW YORK UNIVERSITY   (United States)

^b CARNEGIE MELLON UNIVERSITY   (United States)

Author keywords

Electronic commerce; Hierarchical Bayesian methods; Information systems; IT policy and management; Randomized experiments; Travel search engine

Indexed keywords

BAYESIAN NETWORKS; CONSUMER BEHAVIOR; ELECTRONIC COMMERCE; EXPERIMENTS; HOTELS; INFORMATION SYSTEMS; PURCHASING;

DECISION MAKING PROCESS; HIERARCHICAL BAYESIAN; HIERARCHICAL BAYESIAN MODELING; INFORMATION OVERLOADS; INTERACTION EFFECT; IT POLICY AND MANAGEMENTS; RANDOMIZED EXPERIMENTS; TRAVEL SEARCH ENGINES;

SEARCH ENGINES;

EID: 84903949357     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.2013.1828     Document Type: Article

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