The influence of national culture on the attitude towards mobile recommender systems

Technological Forecasting and Social Change

Volumn 86, Issue , 2014, Pages 65-79

  Choi, Jaewon ^a   Lee, Hong Joo ^b   Sajjad, Farhana ^c   Lee, Habin ^c  

^a Soonchunhyang University   (South Korea)

^b The Catholic University of Korea   (South Korea)

^c BRUNEL UNIVERSITY   (United Kingdom)

Author keywords

Cross cultural research; Mobile recommender system; Theory of reasoned action; User attitude

Indexed keywords

INNOVATION; TECHNOLOGICAL FORECASTING;

CROSS-CULTURAL RESEARCH; INNOVATION DIFFUSION THEORY; MOBILE RECOMMENDER SYSTEMS; NATIONAL CULTURES; THEORY OF REASONED ACTION; THREE DIMENSIONS; UNCERTAINTY AVOIDANCE; USER ATTITUDES;

RECOMMENDER SYSTEMS;

CULTURAL INFLUENCE; MOBILE COMMUNICATION; PUBLIC ATTITUDE; TECHNOLOGY ADOPTION;

CHINA; SOUTH KOREA; UNITED KINGDOM;

EID: 84901930071     PISSN: 00401625     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.techfore.2013.08.012     Document Type: Article

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