Quality Perception of PDO extra-virgin Olive Oil: Which attributes most influence Italian consumers?

Agricultural Economics Review

Volumn 14, Issue 2, 2013, Pages 46-58

  Di Vita, Giuseppe ^a   D'Amico, Mario ^a   La Via, Giovanni ^b   Caniglia, Elena ^a  

^a UNIVERSITY OF CATANIA   (Italy)

^b Committee on Agriculture and Rural Development ^*  (Italy)

Author keywords

Conjoint analysis; Geographical origin; Italian consumers; Olive oil attributes

Indexed keywords

EID: 84897887913     PISSN: 11092580     EISSN: 11092580     Source Type: Journal    
DOI: None     Document Type: Article

References (38)

1. Allaire G., Casabianca F., Thévenod-Mottet E. (2011). Geographical origin: A complex feature of agro-food product, in Barham E., Sylvander B. (eds), Labels of origin for food, local developent, global recognition, CAB International, UK.
2. Bracco S., Caniglia E., D?Amico M., Di Vita G., Pappalardo G. (2009). Analisi del consumo e percezione della qualitàdell?olio extravergine d?oliva biologico in Italia, in Crescimanno M. and Schifani G. (eds.), Agricoltura Biologica: Sistemi produttivi e modelli di commercializzazione e di consumo, IV Workshop GRAB-IT, Palermo, 26-27 ottobre 2009
3. Caniglia E., D?Amico M., Di Vita G. (2006). A conjoint analysis approach to the consumption of organic extra virgin olive oil, II International Seminar on Biotechnology and quality of olive tree products around the Mediterranean basin, Marsala-Mazara del Vallo, Italy, 5-10 November 2006
4. Caswell J. A., Mojduszka E. M. (1996). Using informational labelling to influence the market for quality in food products, American Journal of Agricultural Economics, 78, 1248-1253
5. Chinnici G., D?Amico M. and Pecorino B. (2001). A multivariate statistical analysis on the consumers of organic products, British Food Journal, vol. 104, n. 3/4/5, p. 187-200
6. Cicia G., Cembalo L., Del Giudice T., (2012). Country-of-origin effects on German peaches consumers, Few Medit, n. 3
7. Cicia G., Del Giuduce T., Scarpa R., (2002). Consumers? perception of quality in organic food: A random utility model under preference heterogeneity and choice correlation form rankorderings, British Food Journal, vol. 104, n.3/4/5
8. Cicia G., Perla C. (2000). La percezione della qualitànei consumatori di prodotti biologici: Il caso dell?olio extra-vergine di oliva, in de Stefano F. (a cura di) Qualitàe valorizzazione nel mercato dei prodotti agroalimentari tipici, Edizioni Scientifiche Italiane, Napoli
9. Cembalo L., Cicia G., Del Giudice T., Tagliafierro C., Scarpa R. (2008). Beyond agropiracy: The case of Italian pasta in the United States retail market, Agribusiness, vol. 24, n.3
10. Costanigro M., McCluskey J. J., Goemans C., (2010). The economics of nested names: Name specificity, reputations, and price premia, American Journal of Agricultural Economics, 58( 3), 454-466
11. D?Amico M., Di Vita G., La Via G. (2002). New trends of agro-food consumption in Spain: The organic extra virgin olive oil, 1th International IFOAM Conference on Organic olive growing: Production and culture, 22-25 may, Genave (Jaen), Spain
12. D?Amico M., La Via G., (2000). Organic products consumption in Sicily, 13° International Scientific Conference IFOAM 2000, Basel
13. D?Amico M., Pecorino B., (2001). An analysis on the quality evaluation of fresh organic orange in Italy, International Symposium on "Organic Agriculture", 7-10 October, Agadir, Marocco
14. D?Amico M., Di Vita G., La Via G., Peri I (2011). Quality agro-food production in Sicily [Calitatea produselor agroalimentare din Sicilia], Quality - Access to Success , Volume 12, Issue 125, 56-64
15. Deselnicu O., Costanigro M., Souza-Monteiro D.M., McFadden D. T. (2011): A meta-analysis of geographical indication food valuation studies, what drives the premium for origin based labels? Working paper, n. 93, November 2011, American Association of Wine Economists
16. Di Vita, G., D'Amico, M., Bracco, S. (2013) Economic performances of smallholders PDO viticulture in Eastern Sicily. Quality - Access to Success 14 (S.1), 99-105
17. Espejel J., Fandos C., Flavián C., (2008). Consumer satisfaction: A key factor of consumer loyalty and buying intention of a PDO food product, British Food Journal, Vol. 110, Issue 9,.865-881
18. Fandos C., Flavián C., (2006). Intrinsic and extrinsic quality attributes, loyalty and buying intention: An analysis for a PDO product", British Food Journal, Vol. 108 Issue: 8, 646-662
19. Fotopoulos C., Krystallis A. (2001). Are quality labels a real marketing advantage? A conjoint application on Greek PDO protected olive oil, Journal of International Food and Agribusiness Marketing, 12 (1): 1-22
20. Jacoby J., Olson J.C. (1985), Perceived quality: How consumers view store and merchandise, Lexington, MA.
21. Josiassen A., Lukas B. A., Whitwell G. J., (2008). Country-of-origin contingencies: Competing perspectives on product familiarity and product involvement", International Marketing Review, Vol. 25 Iss: 4, 423-440
22. Krystallis A., Ness M. (2005). Consumer preferences for quality foods from a south European perspective: A conjoint analysis implementation on Greek olive oil, International Food and Agribusiness Management Review, Volume 8, Issue 2, 62-91
23. Loseby M., Brinchi G. (1996). Le caratteristiche di qualitàdel prodotto e le preferenze dei con sumatori. Agribusiness Management e ambiente, n.3
24. Malorgio G., Camanzi l., Grazia C., (2008). Geographical Indications and international trade: Evidence from the winemarket, New Medit, Vol. VII, n. 3, 4-13
25. Menapace L., Colson G., Grebitus C., Facendola M. (2011). Consumers? preferences for geographical origin labels: Evidence from the Canadian olive oil market, European Review of Agricultural Economics, 38 (2), 193-212
26. Nagashima A. (1977). A comparative 'made in' product image survey among Japanese businessmen, Journal of Marketing, 41 (3), 95-100
27. Nelson P. (1970). Information and consumer behaviour, Journal of Political Economy, n. 78, 311-329
28. Obermiller, C., Spangenberg, E. (1989). "Exploring the effects of Country of Origin Labels: An information processing framework", in: Scrull (eds.) Advances in Consumer Research, 16, 454-459
29. Scarpa, R., Del Giudice, T. (2004). Market segmentation via mixed logit: Extra-virgin olive oil in urban Italy, Journal of Agricultural and Food Industrial Organization, 2 (7), 1-20
30. Steenkamp J.B. (1987). Conjoint measurement in ham quality evaluation. Journal of Agricultural Economics, n.38, 473-480
31. Tsakiridou E., Mattas K., Tzimitra-Kalogianni I., (2006). The Influence of Consumer Characteristics and Attitudes on the Demand for Organic Olive Oil, Journal of International Food & Agribusiness Marketing, Vol. 18, Issue 3-4, 23-31
32. Tseng T-H., Balabanis G., (2011). Explaining the product-specificity of country-of-origin effects", International Marketing Review, Vol. 28, Issue 6, 581-600
33. Valceschini, E. (1993). Conventions économiques et mutation de l?économie contractuelle dans le secteur des légumes transformés, Economie Rurale, vol. 218, n. 1, 19-26
34. Van der Lans I. A., Van Ittersum K., De Cicco A., Loseby M. (2001). The role of the region of origin and EU certificates of origin in consumer evaluation of food products, European Review of Agricultural Economics, 28 (4): 451-477
35. Vastola A (1996). La conjoint analysis: Uno strumento per la valutazione della qualitàpercepita dei prodotti agro alimentari, in Berni P., Begalli D. (a cura di): I prodotti agroalimentari di qualità: Organizzazione del sistema delle imprese. Il Mulino, Bologna
36. Vecchio R., Annunziata A., (2011). The role of PDO/PGI labelling in Italian consumers? food choices, Agricultural Economics Review, Vol 12, n.2, 80-98
37. Verlegh, P.W.J., Steenkamp J.B.E.M. (1999). A review and meta-analysis of country-of-origin research, Journal of Economic Psychology, 20, (5), 521-546
38. Zeithaml V., (1988). Consumer perceptions of price, quality and value: A means-end model and synthesis of evidence, Journal of Marketing, vol. 52, 2-22