A motivational model of blog usage

Online Information Review

Volumn 37, Issue 4, 2013, Pages 620-637

  Liao, Chechen ^a   To, Pui Lai ^b   Liu, Chuang Chun ^c  

^a NATIONAL CHUNG CHENG UNIVERSITY   (Taiwan)

^b NATIONAL CHIAYI UNIVERSITY   (Taiwan)

^c Shu Zen College of Medicine and Management   (Taiwan)

Author keywords

Blog identification; Blog quality; Blog usage; Blogs; Habit; Motivation (psychology); Perceived playfulness; Perceived usefulness; User studies

Indexed keywords

BLOG USAGE; HABIT; MOTIVATION (PSYCHOLOGY); PERCEIVED PLAYFULNESS; PERCEIVED USEFULNESS; USER STUDY;

MOTIVATION; RESEARCH; SURVEYS;

BLOGS;

EID: 84883113954     PISSN: 14684527     EISSN: None     Source Type: Journal    
DOI: 10.1108/OIR-02-2012-0032     Document Type: Article

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