The internet and international marketing

The SAGE Handbook of International Marketing

Volumn , Issue , 2009, Pages 451-467

  Shankar, Venkatesh ^a   Meyer, Jeffrey ^b  

^a NORTHWESTERN UNIVERSITY   (United States)

^b TEXAS A AND M UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 84881944951     PISSN: None     EISSN: None     Source Type: Book    
DOI: 10.4135/9780857021007.n23     Document Type: Chapter

References (24)

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