Learning about movies: The impact of movie release types on the nationwide box office

Journal of Cultural Economics

Volumn 37, Issue 3, 2013, Pages 359-386

  Chen, Xinlei ^a   Chen, Yuxin ^b   Weinberg, Charles B ^a  

^a UNIVERSITY OF BRITISH COLUMBIA   (Canada)

^b NORTHWESTERN UNIVERSITY   (United States)

Author keywords

Distribution; Entertainment marketing; Movies; Word of mouth

Indexed keywords

EID: 84880612356     PISSN: 08852545     EISSN: 15736997     Source Type: Journal    
DOI: 10.1007/s10824-012-9189-z     Document Type: Article

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