Cross-analysis of usability and aesthetic in smart devices: What influences users' preferences?

Cross Cultural Management

Volumn 19, Issue 4, 2012, Pages 563-587

  Shin, Dong Hee ^a  

^a Sungkyunkwan University   (South Korea)

Author keywords

Aesthetics; Consumer behaviour; Cross cultural comparison; Korea; Mobile technology; National cultures; Product design; Smartphones; United States of America; Usability

Indexed keywords

EID: 84867786168     PISSN: 13527606     EISSN: 17586089     Source Type: Journal    
DOI: 10.1108/13527601211270020     Document Type: Article

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