System design effects on online impulse buying

Internet Research

Volumn 22, Issue 4, 2012, Pages 396-425

  Shen, Kathy Ning ^a   Khalifa, Mohamed ^b  

^a UNIVERSITY OF WOLLONGONG IN DUBAI   (United Arab Emirates)

^b AL GHURAIR UNIVERSITY   (United Arab Emirates)

Author keywords

Buying behaviour; Consumer behaviour; Impulse buying; M R model; Presence; Website design

Indexed keywords

EID: 84865119355     PISSN: 10662243     EISSN: None     Source Type: Journal    
DOI: 10.1108/10662241211250962     Document Type: Article

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