Timing of adaptive web personalization and its effects on online consumer behavior

Information Systems Research

Volumn 22, Issue 3, 2011, Pages 660-679

  Ho, Shuk Ying ^a   Bodoff, David ^b   Tam, Kar Yan ^c  

^a AUSTRALIAN NATIONAL UNIVERSITY   (Australia)

^b UNIVERSITY OF HAIFA   (Israel)

^c HONG KONG UNIVERSITY OF SCIENCE AND TECHNOLOGY   (Hong Kong)

Author keywords

Consumer search theory; Online shopping; Timing; Web personalization

Indexed keywords

EID: 84865074709     PISSN: 10477047     EISSN: 15265536     Source Type: Journal    
DOI: 10.1287/isre.1090.0262     Document Type: Article

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