Prior Knowledge and Complacency in New Product Learning

Journal of Consumer Research

Volumn 29, Issue 3, 2002, Pages 416-426

  Wood, Stagy L ^a   Lynch Jr , John G ^b  

^a UNIVERSITY OF SOUTH CAROLINA   (United States)

^b DUKE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 0036930513     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/344425     Document Type: Article

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