Export market orientation, managerial ties, and performance

International Marketing Review

Volumn 29, Issue 4, 2012, Pages 403-423

  Chung, Henry F L ^a  

^a MASSEY UNIVERSITY   (New Zealand)

Author keywords

European Union; Export marketing orientation; Exporting; Exports; Managerial ties; Moderations; New Zealand; Performance measures; Strategic performance

Indexed keywords

EID: 84863432229     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/02651331211242638     Document Type: Article

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