Role of transportation in the persuasion process: Cognitive and affective responses to antidrug narratives

Journal of Health Communication

Volumn 17, Issue 5, 2012, Pages 564-581

  Banerjee, Smita C ^a   Greene, Kathryn ^b  

^a MEMORIAL SLOAN KETTERING CANCER CENTER   (United States)

^b RUTGERS UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

ADULT; AFFECT; ARTICLE; CLINICAL TRIAL; COCAINE DEPENDENCE; COGNITION; CONTROLLED CLINICAL TRIAL; CONTROLLED STUDY; FEMALE; HEALTH CARE QUALITY; HEALTH PROMOTION; HUMAN; MALE; METHODOLOGY; MIDDLE AGED; PERSUASIVE COMMUNICATION; RANDOMIZED CONTROLLED TRIAL; TRAFFIC AND TRANSPORT; UNITED KINGDOM; VERBAL COMMUNICATION;

ADULT; AFFECT; COCAINE-RELATED DISORDERS; COGNITION; FEMALE; GREAT BRITAIN; HEALTH PROMOTION; HUMANS; MALE; MIDDLE AGED; NARRATION; PERSUASIVE COMMUNICATION; PROGRAM EVALUATION; TRANSPORTATION; YOUNG ADULT;

EID: 84861432447     PISSN: 10810730     EISSN: 10870415     Source Type: Journal    
DOI: 10.1080/10810730.2011.635779     Document Type: Article

References (52)

1. Biener, L., & Taylor, T. M. (2002). The continuing importance of emotion in tobacco control media campaigns: A response to Hastings and MacFadyen. Tobacco Control, 11, 75-77.
2. Booth, W. (1983). The rhetoric of fiction (2nd ed.). Chicago, IL: University of Chicago Press.
3. Braverman, J. (2008). Testimonials versus informational persuasive messages: The moderating effect of delivery mode and personal involvement. Communication Research, 35, 666-694.
4. Buck, R. (1997). From DNA to MTV: The spontaneous communication of emotional messages. In J. O. Greene (Ed.), Message production: Advances in communication theory (pp. 313-339). Mahwah, NJ: Erlbaum.
5. Casparis, C. P. (1975). Tense without time: The present tense in narration. Zurich, Germany: Francke Verlag Bern.
6. Chaiken, S., Wood, W., & Eagly, A. H. (1996). Principles of persuasion. In E.T. Higgins & A. Kruglanski (Eds.), Social psychology: Handbook of basic mechanisms and processes (pp. 702-742). New York, NY: Guilford Press.
7. Csikszentmihalyi, M. (1990). Flow: The psychology of optimal experience. New York, NY: Harper and Row.
8. Dillard, J. P., & Meijnders, A. (2002). Persuasion and the structure of affect. In J. P. Dillard & M. Pfau (Eds.), The persuasion handbook: Developments in theory and practice (pp. 309-327). Thousand Oaks, CA: Sage.
9. Dillard, J. P., & Nabi, R. L. (2006). The persuasive influence of emotion in cancer prevention and detection messages. Journal of Communication, 56, S123-S139.
10. Dillard, J. P., & Peck, E. (2000). Affect and persuasion: Emotional responses to public service announcements. Communication Research, 27, 461-495.
11. Dillard, J. P., & Peck, E. (2001). Persuasion and the structure of affect: Dual systems and discrete emotions as complementary models. Human Communication Research, 27, 38-68.
12. Dillard, J. P., Plotnick, C. A., Godbold, L. C., Freimuth, V. S., & Edgar, T. (1996). The multiple affective consequences of AIDS PSAs: Fear appeals do more than scare people. Communication Research, 23, 44-72.
13. Dillard, J. P., & Shen, L. (2005). On the nature of reactance and its' role in persuasion. Communication Monographs, 72, 144-168.
14. Dillard, J. P., Shen, L., & Vail, R. G. (2007). Does perceived message effectiveness cause persuasion or vice versa? 17 consistent answers. Human Communication Research, 33, 467-488.
15. Duchan, J. F., Meth, M., & Waltzman, D. (1992). Then as a marker of focal shift in the oral discourse of normal adults. Journal of Speech and Hearing Research, 35, 1367-1375.
16. Dunlop, S. M., Wakefield, M., & Kashima, Y. (2010). Pathways to persuasion: Cognitive and experiential responses to health-promoting mass media messages. Communication Research, 37, 133-164.
17. Escalas, J. E. (2004). Imagine yourself in the product: Mental stimulation, narrative transportation, and persuasion. Journal of Advertising, 33, 37-48.
18. Fishbein, M. (2000). The role of theory in HIV prevention. AIDS Care, 12, 273-278.
19. Fishbein, M., & Ajzen, I. (1975). Belief, attitude, intention and behavior: An introduction to theory and research. Redding, MA: Addison-Wesley.
20. Fishbein, M., & Yzer, M. C. (2003). Using theory to design effective health behavior interventions. Communication Theory, 13, 164-120.
21. Frijda, N. H. (1986). The emotions. New York, NY: Cambridge University Press.
22. Frijda, N. H., Kuipers, P., & ter Schure, E. (1989). Relations among emotion, appraisals, and emotional action readiness. Journal of Personality and Social Psychology, 57, 212-228.
23. Green, M. C. (2004). Transportation into narrative worlds: The role of prior knowledge and perceived realism. Discourse Processes, 38, 247-266.
24. Green, M. C. (2006). Narratives and cancer communication. Journal of Communication, 56, S163-S183.
25. Green, M. C., & Brock, T. C. (2000). The role of transportation in the persuasiveness of public narratives. Journal of Personality and Social Psychology, 79, 701-721.
26. Green, M. C., & Brock, T. C. (2005). Persuasiveness of narratives. In T. C. Brock & M. C. Green (Eds.), Persuasion: Psychological insights and perspectives (2nd ed., pp. 117-142). Thousand Oaks, CA: Sage.
27. Greene, K., & Brinn, L. (2003). Messages influencing college women's tanning bed use: Statistical versus narrative evidence format and a self-assessment to increase perceived susceptibility. Journal of Health Communication, 8, 443-461.
28. Greene, K., Campo, S., & Banerjee, S. C. (2010). Comparing normative, anecdotal, and scientific risk evidence to discourage tanning bed use. Communication Quarterly, 58, 111-132.
29. Hayes, A. F. (2009). Beyond Baron & Kenny: Statistical mediation analysis in the new millennium. Communication Monographs, 76, 408-420.
30. Hersh, A. C., Barrett, D. W., Cappella, J. N., Appleyard, J., & Fishbein, M. (2004, May). Speaking from experience: The effect of anti-marijuana teen testimonials on high sensation-seeking individuals. Paper presented at the annual meeting of the International Communication Association, New Orleans, LA.
31. Hornik, R., Maklan, D., Cadell, D., Barmada, C. H., Jacobsohn, L., Prado, A., . . . Steele, D. (2002). Evaluation of the National Youth Anti-Drug Media Campaign: Fifth semi-annual report of findings. Rockwell, MD: Westat.
32. Kluz, C. (2005). Narrative voice. Retrieved from http://www. artisticnetwork.net/arts/249/ narrative-voice.html
33. Kreuter, M. W., Green, M. C., Cappella, J. N., Slater, M. D., Wise, M. E., Storey, D., . . . Woolley, S. (2007). Narrative communication in cancer prevention and control: A framework to guide research and application. Annals of Behavioral Medicine, 33, 221-235.
34. Lazarus, R. S. (1991). Emotion and adaptation. New York, NY: Oxford University Press.
35. MacKinnon, D. P., Krull, J. L., & Lockwood, C. M. (2000). Equivalence of the mediation, confounding, and suppression effect. Prevention Science, 1, 173-181.
36. Nabi, R. L. (1999). A cognitive-functional model for the effects of discrete negative emotions on information processing, attitude change, and recall. Communication Theory, 9, 292-320.
37. Nabi, R. L. (2002). Discrete emotions and persuasion. In J. Dillard & M. Pfau (Eds.), Handbook of persuasion (pp. 289-308). Thousand Oaks, CA: Sage.
38. Norton, T., Bogart, L., Cecil, H., & Pinkerton, S. (2005). Primacy of affect over cognition in determining adult men's condom-use behavior: A review. Journal of Applied Social Psychology, 35, 2493-2534.
39. O'Keefe, D. J. (2002). The persuasive effects of variation in standpoint articulation. In F. H. van Eemeren (Ed.), Advances in pragma-dialectics (pp. 65-82). Amsterdam, The Netherlands: Sic Sat.
40. O'Keefe, D. J., & Jensen, J. D. (2006). The advantages of compliance or the disadvantages of noncompliance? A meta-analytic review of the relative persuasive effectiveness of gain-framed and loss-framed messages. Communication Yearbook, 30, 1-43.
41. Petty, R. E., & Cacioppo, J. T. (1986). Communication and persuasion: Central and peripheral routes to attitude change. New York, NY: Springer-Verlag.
42. Pourgiv, F., Sadhighi, F., & Kaloorazi, M. H. N. (2003). The effects of point of view on the readability of short stories. Narrative Inquiry, 13, 469-471.
43. Preacher, K. J., & Hayes, A. F. (2008). Asymptotic and resampling strategies for assessing and comparing indirect effects in multiple mediator models. Behavior Research Methods, 40, 879-891.
44. Prentice, D. A., & Gerrig, R. J. (1999). Exploring the boundary between fiction and reality. In S. Chaiken & Y. Trope (Eds.), Dual-process theories in social psychology (pp. 529-546). New York, NY: Guilford Press.
45. Segal, E. M., Miller, G., Hosenfeld, C., Mendelsohn, A., Russell, W., Julian, J., . . . Delphonse, J. (1997). Person and tense in narrative interpretation. Discourse Processes, 24, 271-307.
46. Shen, L. (2010). The effect of message frame in anti-smoking public smoking announcements on cognitive response and attitude toward smoking. Health Communication, 25, 11-21.
47. Shen, L., & Dillard, J. P. (2007). The influence of behavioral inhibition/approach systems and message framing on the processing of persuasive health messages. Communication Research, 34, 433-467.
48. Stephenson, M. T. (2003). Examining adolescents' responses to antimarijuana PSAs. Human Communication Research, 29, 343-369.
49. Stephenson, M. T., Morgan, S. E., Lorch, E. P., Palmgreen, P., Donohew, L., & Hoyle, R. H. (2002). Predictors of exposure from an antimarijuana media campaign: Outcome research assessing sensation seeking targeting. Health Communication, 14, 23-43.
50. Stephenson, M. T., & Palmgreen, P. (2001). Sensation seeking, perceived message sensation value, personal involvement, and processing of anti-marijuana PSAs. Communication Monographs, 68, 49-71.
51. Stiff, J. (1986). Cognitive processing of persuasive message cues: A meta-analytic review of the effects of supporting information on attitude. Communication Monographs, 53, 75-89.
52. Yanovitzky, I. (2005). Sensation seeking and adolescent drug use: the mediating role of association with deviant peers and pro-drug discussions. Health Communication, 17, 67-89.