From design driven innovation to meaning strategy

Management Decision

Volumn 50, Issue 4, 2012, Pages 718-743

  Battistella, Cinzia ^a   Biotto, Gianluca ^a   de Toni, Alberto F ^a  

^a UNIVERSITY OF UDINE   (Italy)

Author keywords

Building blocks; Business model; Case study; Design; Design driven innovation; Innovation; Meaning; Strategy

Indexed keywords

EID: 84860359560     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251741211220390     Document Type: Article

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