Promoting ecotourism among young people: A segmentation strategy

Environment and Behavior

Volumn 44, Issue 1, 2012, Pages 87-106

  Cini, Francesca ^a   Leone, Luigi ^a   Passafaro, Paola ^a  

^a SAPIENZA UNIVERSITY OF ROME   (Italy)

Author keywords

communication strategies; ecotourism; environmental psychology; market segmentation

Indexed keywords

COMMUNICATION; ECOTOURISM; MARKET SYSTEM; PROTECTED AREA; PSYCHOLOGY; SUSTAINABILITY; SUSTAINABLE DEVELOPMENT; TOURISM MARKET; YOUNG POPULATION;

EID: 84855161259     PISSN: 00139165     EISSN: 1552390X     Source Type: Journal    
DOI: 10.1177/0013916510389313     Document Type: Article

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