Business manoeuvring: A model of B2B selling processes

Management Decision

Volumn 49, Issue 9, 2011, Pages 1574-1591

  Åge, Lars Johan ^a  

^a STOCKHOLM SCHOOL OF ECONOMICS   (Sweden)

Author keywords

B2B selling; Business process; Decision making; Sales management; Selling process

Indexed keywords

EID: 80054845694     PISSN: 00251747     EISSN: None     Source Type: Journal    
DOI: 10.1108/00251741111173998     Document Type: Article

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