Understanding customer delight: An application of travel blog analysis

Journal of Travel Research

Volumn 50, Issue 5, 2011, Pages 535-545

  Magnini, Vincent P ^a   Crotts, John C ^b   Zehrer, Anita ^c  

^a PAMPLIN COLLEGE OF BUSINESS   (United States)

^b School of Business   (United States)

^c MANAGEMENT CENTER INNSBRUCK   (Austria)

Author keywords

blogs; delight; satisfaction; travel

Indexed keywords

MASS MEDIA; TOURISM MARKET; TOURIST ATTRACTION; TOURIST BEHAVIOR; TOURIST DESTINATION;

EID: 80051807549     PISSN: 00472875     EISSN: 15526763     Source Type: Journal    
DOI: 10.1177/0047287510379162     Document Type: Article

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