메뉴 건너뛰기




Volumn 28, Issue 4, 2011, Pages 521-535

A comparison of new service versus new product development: Configurations of collaborative intensity as predictors of performance

Author keywords

[No Author keywords available]

Indexed keywords

DEVELOPMENT PERFORMANCE; INTENSITY LEVELS; MULTI-DIMENSIONAL APPROACH; MUTUAL COMMUNICATION; MUTUAL TRUST; NEW PRODUCT; NEW PRODUCT DEVELOPMENT; NEW SERVICE DEVELOPMENT; NEW SERVICES; SURVEY DATA;

EID: 79955816272     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2011.00823.x     Document Type: Article
Times cited : (56)

References (76)
  • 2
    • 0035369280 scopus 로고    scopus 로고
    • Post-industrial technology policy
    • Alic, J. A., 2001. Post-industrial technology policy. Research Policy 30 (6): 873-89.
    • (2001) Research Policy , vol.30 , Issue.6 , pp. 873-889
    • Alic, J.A.1
  • 3
    • 18944405347 scopus 로고    scopus 로고
    • A model of organizational integration, implementation effort, and performance
    • DOI 10.1287/orsc.1050.0118
    • Barki, H., and, A. Pinsonneault,. 2005. A model of organizational integration, implementation effort, and performance. Organization Science 16 (2): 165-79. (Pubitemid 40707297)
    • (2005) Organization Science , vol.16 , Issue.2 , pp. 165-179
    • Barki, H.1    Pinsonneault, A.2
  • 4
    • 0001399968 scopus 로고    scopus 로고
    • Don't go it alone
    • Alliance network composition and startups' performance in Canadian biotechnology
    • Baum, J. A. C., T. Calabrese, and, B. S. Silverman,. 2000. Don't go it alone: Alliance network composition and startups' performance in Canadian biotechnology. Strategic Management Journal 21 (3): 267-94.
    • (2000) Strategic Management Journal , vol.21 , Issue.3 , pp. 267-294
    • Baum, J.A.C.1    Calabrese, T.2    Silverman, B.S.3
  • 5
    • 21344476299 scopus 로고
    • Strategy through the option lens
    • An integrated view of resource investments and the incremental-choice process
    • Bowman, O. J., and, D. Hurry,. 1993. Strategy through the option lens: An integrated view of resource investments and the incremental-choice process. Academy of Management Review 18 (4): 760-82.
    • (1993) Academy of Management Review , vol.18 , Issue.4 , pp. 760-782
    • Bowman, O.J.1    Hurry, D.2
  • 6
    • 33745686649 scopus 로고    scopus 로고
    • Knowledge exchange and combination
    • The role of human resource practices in the performance of high-technology firms
    • Collins, C. J., and, K. G. Smith,. 2006. Knowledge exchange and combination: The role of human resource practices in the performance of high-technology firms. Academy of Management Journal 49 (3): 544-60.
    • (2006) Academy of Management Journal , vol.49 , Issue.3 , pp. 544-560
    • Collins, C.J.1    Smith, K.G.2
  • 7
    • 0032365776 scopus 로고    scopus 로고
    • Between trust and control
    • Developing confidence in partner cooperation in alliances
    • Das, T. K., and, B. S. Teng,. 1998. Between trust and control: Developing confidence in partner cooperation in alliances. The Academy of Management Review 23 (3): 491-512.
    • (1998) The Academy of Management Review , vol.23 , Issue.3 , pp. 491-512
    • Das, T.K.1    Teng, B.S.2
  • 8
    • 4544314332 scopus 로고    scopus 로고
    • The risk of trust
    • A conceptual analysis
    • Das, T. K., and, B. S. Teng,. 2004. The risk of trust: A conceptual analysis. Journal of Business and Psychology 19 (1): 85-116.
    • (2004) Journal of Business and Psychology , vol.19 , Issue.1 , pp. 85-116
    • Das, T.K.1    Teng, B.S.2
  • 9
    • 0035059905 scopus 로고    scopus 로고
    • Patterns of innovation organization in service firms
    • Portal survey results and theoretical models
    • Djellal, F., and, F. Gallouj,. 2001. Patterns of innovation organization in service firms: Portal survey results and theoretical models. Science and Public Policy 28 (1): 57-67.
    • (2001) Science and Public Policy , vol.28 , Issue.1 , pp. 57-67
    • Djellal, F.1    Gallouj, F.2
  • 10
    • 1842681094 scopus 로고    scopus 로고
    • Identifying innovation in surveys of services
    • A Schumpeterian perspective
    • Drejer, I., 2004. Identifying innovation in surveys of services: A Schumpeterian perspective. Research Policy 33 (3): 551-62.
    • (2004) Research Policy , vol.33 , Issue.3 , pp. 551-562
    • Drejer, I.1
  • 12
    • 0002630939 scopus 로고
    • The traits of successful new service development
    • Edgett, S., 1994. The traits of successful new service development. Journal of Services Marketing 8 (3): 40-49.
    • (1994) Journal of Services Marketing , vol.8 , Issue.3 , pp. 40-49
    • Edgett, S.1
  • 13
    • 17644391376 scopus 로고    scopus 로고
    • Interorganizational collaboration and innovation
    • Toward a portfolio approach
    • Faems, D., B. Van Looy, and, K. Debackere,. 2005. Interorganizational collaboration and innovation: Toward a portfolio approach. Journal of Product Innovation Management 22 (3): 238-50.
    • (2005) Journal of Product Innovation Management , vol.22 , Issue.3 , pp. 238-250
    • Faems, D.1    Van Looy, B.2    Debackere, K.3
  • 15
    • 17644428025 scopus 로고    scopus 로고
    • Managing external information in manufacturing firms
    • The impact on innovation performance
    • Frishammar, J., and, S. A. Hoerte,. 2005. Managing external information in manufacturing firms: The impact on innovation performance. Journal of Product Innovation Management 22 (3): 251-66.
    • (2005) Journal of Product Innovation Management , vol.22 , Issue.3 , pp. 251-266
    • Frishammar, J.1    Hoerte, S.A.2
  • 16
    • 84890882750 scopus 로고    scopus 로고
    • Antecedents of new service development effectiveness
    • An exploratory examination of strategic operations choices
    • Froehle, C. M., A. V. Roth, R. B. Chase, and, C. A. Voss,. 2000. Antecedents of new service development effectiveness: An exploratory examination of strategic operations choices. Journal of Service Research 3 (1): 3-17.
    • (2000) Journal of Service Research , vol.3 , Issue.1 , pp. 3-17
    • Froehle, C.M.1    Roth, A.V.2    Chase, R.B.3    Voss, C.A.4
  • 17
    • 58149204529 scopus 로고
    • Throwing good money after bad
    • The effect of sunk costs in the decision to escalate commitment to an ongoing project
    • Garland, H., 1990. Throwing good money after bad: The effect of sunk costs in the decision to escalate commitment to an ongoing project. Journal of Applied Psychology 75 (6): 728-31.
    • (1990) Journal of Applied Psychology , vol.75 , Issue.6 , pp. 728-731
    • Garland, H.1
  • 19
    • 1642295129 scopus 로고    scopus 로고
    • Organizing new product development projects in strategic alliances
    • Gerwin, D., and, J. S. Ferris,. 2004. Organizing new product development projects in strategic alliances. Organization Science 15 (1): 22-37.
    • (2004) Organization Science , vol.15 , Issue.1 , pp. 22-37
    • Gerwin, D.1    Ferris, J.S.2
  • 20
    • 34147095899 scopus 로고    scopus 로고
    • Alliance networks and firm performance
    • The impact of repeated partnerships
    • Goerzen, A., 2007. Alliance networks and firm performance: The impact of repeated partnerships. Strategic Management Journal 28 (5): 487-509.
    • (2007) Strategic Management Journal , vol.28 , Issue.5 , pp. 487-509
    • Goerzen, A.1
  • 21
    • 0030188303 scopus 로고    scopus 로고
    • Group composition and decision making
    • How member familiarity and information distribution affect process and performance
    • Gruenfeld, D. H., E. A. Mannix, K. Y. Williams, and, M. A. Neale,. 1996. Group composition and decision making: How member familiarity and information distribution affect process and performance. Organizational Behavior and Human Decision Process 67 (1): 1-15.
    • (1996) Organizational Behavior and Human Decision Process , vol.67 , Issue.1 , pp. 1-15
    • Gruenfeld, D.H.1    Mannix, E.A.2    Williams, K.Y.3    Neale, M.A.4
  • 22
    • 84952185500 scopus 로고
    • Use of dummy variables in testing for equality between sets of coefficients in two linear regressions
    • A note
    • Gujarati, D., 1970. Use of dummy variables in testing for equality between sets of coefficients in two linear regressions: A note. The American Statistician 24 (1): 50-52.
    • (1970) The American Statistician , vol.24 , Issue.1 , pp. 50-52
    • Gujarati, D.1
  • 23
    • 58149296176 scopus 로고    scopus 로고
    • Innovation at and across multiple levels of analysis
    • Gupta, A. K., P. E. Tesluk, and, M. S. Taylor,. 2007. Innovation at and across multiple levels of analysis. Organization Science 18 (6): 885-97.
    • (2007) Organization Science , vol.18 , Issue.6 , pp. 885-897
    • Gupta, A.K.1    Tesluk, P.E.2    Taylor, M.S.3
  • 25
    • 0031477959 scopus 로고    scopus 로고
    • Power and trust
    • Critical factors in the adoption and use of electronic data interchange
    • Hart, P., and, C. Saunders,. 1997. Power and trust: Critical factors in the adoption and use of electronic data interchange. Organization Science 8 (1): 23-42.
    • (1997) Organization Science , vol.8 , Issue.1 , pp. 23-42
    • Hart, P.1    Saunders, C.2
  • 27
    • 0001845760 scopus 로고
    • One more time
    • How do you motivate employees?
    • Herzberg, F., 1987. One more time: How do you motivate employees? Harvard Business Review 65 (5): 109-20.
    • (1987) Harvard Business Review , vol.65 , Issue.5 , pp. 109-120
    • Herzberg, F.1
  • 28
    • 14844340379 scopus 로고    scopus 로고
    • Links between internal and external cooperation in product development
    • An exploratory study
    • Hillebrand, B., and, W. G. Biemans,. 2004. Links between internal and external cooperation in product development: An exploratory study. Journal of Product Innovation Management 21 (2): 110-22.
    • (2004) Journal of Product Innovation Management , vol.21 , Issue.2 , pp. 110-122
    • Hillebrand, B.1    Biemans, W.G.2
  • 29
    • 1642293526 scopus 로고    scopus 로고
    • Interteam coordination, project commitment, and teamwork in multiteam R&D projects
    • A longitudinal study
    • Hoegl, M., K. Weinkauf, and, H. G. Gemünden,. 2004. Interteam coordination, project commitment, and teamwork in multiteam R&D projects: A longitudinal study. Organization Science 15 (1): 38-55.
    • (2004) Organization Science , vol.15 , Issue.1 , pp. 38-55
    • Hoegl, M.1    Weinkauf, K.2    Gemünden, H.G.3
  • 30
    • 0034311381 scopus 로고    scopus 로고
    • A multiple-layer model of market-oriented organizational culture
    • Measurement issues and performance outcomes
    • Homburg, C., and, C. Pflesser,. 2000. A multiple-layer model of market-oriented organizational culture: Measurement issues and performance outcomes. Journal of Marketing Research 37 (4): 449-62.
    • (2000) Journal of Marketing Research , vol.37 , Issue.4 , pp. 449-462
    • Homburg, C.1    Pflesser, C.2
  • 31
    • 0031502583 scopus 로고    scopus 로고
    • Knowledge, bargaining power, and the stability of international joint ventures
    • Inkpen, A. C., and, P. W. Baemisch,. 1997. Knowledge, bargaining power, and the stability of international joint ventures. Academy of Management Review 22 (1): 177-202.
    • (1997) Academy of Management Review , vol.22 , Issue.1 , pp. 177-202
    • Inkpen, A.C.1    Baemisch, P.W.2
  • 32
    • 7544242984 scopus 로고    scopus 로고
    • The coevolution of trust, control, and learning in joint ventures
    • DOI 10.1287/orsc.1040.0079
    • Inkpen, A. C., and, S. C. Currall,. 2004. The coevolution of trust, control, and learning in joint ventures. Organization Science 15 (5): 586-99. (Pubitemid 39453866)
    • (2004) Organization Science , vol.15 , Issue.5 , pp. 586-599
    • Inkpen, A.C.1    Currall, S.C.2
  • 35
    • 84986078945 scopus 로고    scopus 로고
    • New service development
    • A review of the literature and annotated bibliography
    • Johne, A., and, C. Storey,. 1998. New service development: A review of the literature and annotated bibliography. European Journal of Marketing 32 (3/4): 184-251.
    • (1998) European Journal of Marketing , vol.32 , Issue.34 , pp. 184-251
    • Johne, A.1    Storey, C.2
  • 36
    • 0000022219 scopus 로고    scopus 로고
    • Interdepartmental integration
    • A definition with implications for product development performance
    • Kahn, K. B., 1996. Interdepartmental integration: A definition with implications for product development performance. Journal of Product Innovation Management 13 (2): 137-51.
    • (1996) Journal of Product Innovation Management , vol.13 , Issue.2 , pp. 137-151
    • Kahn, K.B.1
  • 37
  • 38
    • 84925921371 scopus 로고
    • The dyadic trust scale
    • Toward understanding interpersonal trust in close relationships
    • Larzelere, R. E., and, T. L. Huston,. 1980. The dyadic trust scale: Toward understanding interpersonal trust in close relationships. Journal of Marriage and the Family 42 (3): 595-604.
    • (1980) Journal of Marriage and the Family , vol.42 , Issue.3 , pp. 595-604
    • Larzelere, R.E.1    Huston, T.L.2
  • 40
    • 0008224164 scopus 로고    scopus 로고
    • New service teams as information-processing systems
    • Lievens, A., and, R. K. Moenaert,. 2000. New service teams as information-processing systems. Journal of Service Research 3 (1): 46-65.
    • (2000) Journal of Service Research , vol.3 , Issue.1 , pp. 46-65
    • Lievens, A.1    Moenaert, R.K.2
  • 41
    • 0037289531 scopus 로고    scopus 로고
    • Trust as an organizing principle
    • McEvily, B., V. Perrone, and, A. Zaheer,. 2003. Trust as an organizing principle. Organization Science 14 (1): 91-103. (Pubitemid 36263856)
    • (2003) Organization Science , vol.14 , Issue.1 , pp. 91-103
    • McEvily, B.1    Perrone, V.2    Zaheer, A.3
  • 42
    • 34248573224 scopus 로고    scopus 로고
    • New service development competence in retail banking
    • Construct development and measurement validation
    • Menor, L. J., and, A. V. Roth,. 2007. New service development competence in retail banking: Construct development and measurement validation. Journal of Operations Management 25 (4): 825-46.
    • (2007) Journal of Operations Management , vol.25 , Issue.4 , pp. 825-846
    • Menor, L.J.1    Roth, A.V.2
  • 43
    • 0036532340 scopus 로고    scopus 로고
    • New service development
    • Areas for exploitation and exploration
    • Menor, L. J., M. V. Tatikonda, and, S. E. Sampson,. 2002. New service development: Areas for exploitation and exploration. Journal of Operations Management 20 (2): 135-57.
    • (2002) Journal of Operations Management , vol.20 , Issue.2 , pp. 135-157
    • Menor, L.J.1    Tatikonda, M.V.2    Sampson, S.E.3
  • 45
    • 84989085629 scopus 로고
    • Characteristics of partnership success
    • Partnership attributes, communication behavior, and conflict resolution techniques
    • Mohr, J., and, R. Spekman,. 1994. Characteristics of partnership success: Partnership attributes, communication behavior, and conflict resolution techniques. Strategic Management Journal 15 (2): 135-52.
    • (1994) Strategic Management Journal , vol.15 , Issue.2 , pp. 135-152
    • Mohr, J.1    Spekman, R.2
  • 46
    • 21344475322 scopus 로고
    • The commitment-trust theory of relationship marketing
    • Morgan, R. M., and, S. D. Hunt,. 1994. The commitment-trust theory of relationship marketing. Journal of Marketing 58 (3): 20-38.
    • (1994) Journal of Marketing , vol.58 , Issue.3 , pp. 20-38
    • Morgan, R.M.1    Hunt, S.D.2
  • 48
    • 0035480214 scopus 로고    scopus 로고
    • The impact of purchasing integration and practices on manufacturing performance
    • DOI 10.1016/S0272-6963(01)00055-9, PII S0272696301000559
    • Narasimhan, R., and, A. Das,. 2001. The impact of purchasing integration and practices on manufacturing performance. Journal of Operations Management 19 (5): 593-609. (Pubitemid 32780490)
    • (2001) Journal of Operations Management , vol.19 , Issue.5 , pp. 593-609
    • Narasimhan, R.1    Das, A.2
  • 49
    • 33748150389 scopus 로고    scopus 로고
    • Exploring product and service innovation similarities and differences
    • DOI 10.1016/j.ijresmar.2006.02.001, PII S0167811606000449
    • Nijssen, E. J., B. Hillebrand, P. Vermeulen, and, R. G. M. Kemp,. 2006. Exploring product and services innovation similarities and differences. International Journal of Research in Marketing 23 (3): 241-51. (Pubitemid 44309313)
    • (2006) International Journal of Research in Marketing , vol.23 , Issue.3 , pp. 241-251
    • Nijssen, E.J.1    Hillebrand, B.2    Vermeulen, P.A.M.3    Kemp, R.G.M.4
  • 51
    • 21144478795 scopus 로고
    • Strategic alliance structuring
    • A game theoretic and transaction cost examination of interfirm cooperation
    • Parkhe, A., 1993. Strategic alliance structuring: A game theoretic and transaction cost examination of interfirm cooperation. Academy of Management Journal 36 (4): 794-828.
    • (1993) Academy of Management Journal , vol.36 , Issue.4 , pp. 794-828
    • Parkhe, A.1
  • 54
    • 48249113554 scopus 로고    scopus 로고
    • Alternative origins to interorganizational trust
    • An interdependence perspective on the shadow of the past and the shadow of the future
    • Poppo, L., K. Z. Zhou, and, S. Ryu,. 2008. Alternative origins to interorganizational trust: An interdependence perspective on the shadow of the past and the shadow of the future. Organization Science 19 (1): 39-55.
    • (2008) Organization Science , vol.19 , Issue.1 , pp. 39-55
    • Poppo, L.1    Zhou, K.Z.2    Ryu, S.3
  • 57
    • 84928450477 scopus 로고
    • Expo 1986
    • An escalation prototype
    • Ross, J., and, B. M. Staw,. 1986. Expo 1986: An escalation prototype. Administrative Science Quarterly 31 (2): 274-97.
    • (1986) Administrative Science Quarterly , vol.31 , Issue.2 , pp. 274-297
    • Ross, J.1    Staw, B.M.2
  • 58
    • 21144478397 scopus 로고
    • Organizational escalation and exit
    • Lessons from the Shoreham nuclear power plant
    • Ross, J., and, B. M. Staw,. 1993. Organizational escalation and exit: Lessons from the Shoreham nuclear power plant. Academy of Management Journal 36 (4): 701-32.
    • (1993) Academy of Management Journal , vol.36 , Issue.4 , pp. 701-732
    • Ross, J.1    Staw, B.M.2
  • 59
    • 58149129632 scopus 로고    scopus 로고
    • Modeling the relationship between firm IT capability, collaboration, and performance
    • Sanders, N. R., and, R. Premus,. 2005. Modeling the relationship between firm IT capability, collaboration, and performance. Journal of Business Logistics 26 (1): 1-23.
    • (2005) Journal of Business Logistics , vol.26 , Issue.1 , pp. 1-23
    • Sanders, N.R.1    Premus, R.2
  • 60
    • 0041911307 scopus 로고    scopus 로고
    • Success breeds success; The linkage between relationship intensity and tangible outcomes in industry-university cooperative ventures
    • Santoro, M. D., 2000. Success breeds success; The linkage between relationship intensity and tangible outcomes in industry-university cooperative ventures. The Journal of High Technology Management Research 11 (2): 255-73.
    • (2000) The Journal of High Technology Management Research , vol.11 , Issue.2 , pp. 255-273
    • Santoro, M.D.1
  • 61
    • 0003123839 scopus 로고    scopus 로고
    • Upstream supply chain management and competitive performance in the automobile supply industry
    • Scannell, T., S. K. Vickery, and, C. Droege,. 2000. Upstream supply chain management and competitive performance in the automobile supply industry. Journal of Business Logistics 21 (1): 23-48.
    • (2000) Journal of Business Logistics , vol.21 , Issue.1 , pp. 23-48
    • Scannell, T.1    Vickery, S.K.2    Droege, C.3
  • 62
    • 0042929422 scopus 로고    scopus 로고
    • Diversity and team outcomes
    • The moderating effects of outcome interdependence and group longevity and the mediating effect of reflexivity
    • Schippers, M. C., D. N. Den Hartog, P. L. Koopman, and, J. A. Wienk,. 2003. Diversity and team outcomes: The moderating effects of outcome interdependence and group longevity and the mediating effect of reflexivity. Journal of Organizational Behavior 24 (6): 779-802.
    • (2003) Journal of Organizational Behavior , vol.24 , Issue.6 , pp. 779-802
    • Schippers, M.C.1    Den Hartog, D.N.2    Koopman, P.L.3    Wienk, J.A.4
  • 63
    • 79955826619 scopus 로고    scopus 로고
    • How researchers study firm collaboration matters: A meta-analysis
    • OMT Division, Philadelphia, PA
    • Schleimer, S., 2007. How researchers study firm collaboration matters: A meta-analysis. Academy of Management Conference, OMT Division, Philadelphia, PA.
    • (2007) Academy of Management Conference
    • Schleimer, S.1
  • 64
    • 84935412791 scopus 로고
    • The social control of impersonal trust
    • Shapiro, S. P., 1987. The social control of impersonal trust. American Journal of Sociology 93 (3): 623-58.
    • (1987) American Journal of Sociology , vol.93 , Issue.3 , pp. 623-658
    • Shapiro, S.P.1
  • 65
    • 0031287511 scopus 로고    scopus 로고
    • The importance of collaborative know-how
    • An empirical test of the learning organization
    • Simonin, B. L., 1997. The importance of collaborative know-how: An empirical test of the learning organization. Academy of Management Journal 40 (5): 1150-74.
    • (1997) Academy of Management Journal , vol.40 , Issue.5 , pp. 1150-1174
    • Simonin, B.L.1
  • 66
    • 10944271986 scopus 로고
    • Top management team demography and process
    • The role of social integration and communication
    • Smith, K. G., K. A. Smith, J. D. Olian, D. P. O'Bannon, and, J. A. Scully,. 1994. Top management team demography and process: The role of social integration and communication. Administrative Science Quarterly 39 (3): 412-38.
    • (1994) Administrative Science Quarterly , vol.39 , Issue.3 , pp. 412-438
    • Smith, K.G.1    Smith, K.A.2    Olian, J.D.3    O'Bannon, D.P.4    Scully, J.A.5
  • 67
    • 0010605996 scopus 로고    scopus 로고
    • An empirical investigation into supply chain management
    • A perspective on partnerships
    • Spekman, R., J. W. Kamauff, and, N. Myhr,. 1998. An empirical investigation into supply chain management: A perspective on partnerships. Supply Chain Management 3 (2): 53-67.
    • (1998) Supply Chain Management , vol.3 , Issue.2 , pp. 53-67
    • Spekman, R.1    Kamauff, J.W.2    Myhr, N.3
  • 68
    • 85078853780 scopus 로고    scopus 로고
    • Supply chain collaboration and logistical service performance
    • Stank, T. P., S. B. Keller, and, P. Daugherty,. 2001. Supply chain collaboration and logistical service performance. Journal of Business Logistics 22 (1): 29-47.
    • (2001) Journal of Business Logistics , vol.22 , Issue.1 , pp. 29-47
    • Stank, T.P.1    Keller, S.B.2    Daugherty, P.3
  • 69
    • 0000921704 scopus 로고    scopus 로고
    • Bridging inter- and intra- firm boundaries
    • Management of supplier involvement in automobile product development
    • Takeishi, A., 2001. Bridging inter- and intra- firm boundaries: Management of supplier involvement in automobile product development. Strategic Management Journal 22 (5): 403-26.
    • (2001) Strategic Management Journal , vol.22 , Issue.5 , pp. 403-426
    • Takeishi, A.1
  • 70
    • 34547157042 scopus 로고    scopus 로고
    • Buyer satisfaction with relational exchange across the relationship lifecycle
    • Terawatanavong, C., G. J. Whitwell, and, R. E. Widing,. 2007. Buyer satisfaction with relational exchange across the relationship lifecycle. European Journal of Marketing 41 (7/8): 915-38.
    • (2007) European Journal of Marketing , vol.41 , Issue.78 , pp. 915-938
    • Terawatanavong, C.1    Whitwell, G.J.2    Widing, R.E.3
  • 71
    • 0034434785 scopus 로고    scopus 로고
    • Integration in electronic exchange environments
    • Truman, G., 2000. Integration in electronic exchange environments. Journal of Management Information Systems 17 (1): 209-44. (Pubitemid 32716769)
    • (2000) Journal of Management Information Systems , vol.17 , Issue.1 , pp. 209-244
    • Truman, G.E.1
  • 73
    • 84990385227 scopus 로고    scopus 로고
    • The four service marketing myths
    • Remnants of a goods-based, manufacturing model
    • Vargo, S. L., and, R. F. Lusch,. 2004. The four service marketing myths: Remnants of a goods-based, manufacturing model. Journal of Service Research 6 (4): 324-35.
    • (2004) Journal of Service Research , vol.6 , Issue.4 , pp. 324-335
    • Vargo, S.L.1    Lusch, R.F.2
  • 75
    • 0000319978 scopus 로고
    • The relation of strength of stimulus to rapidity of habit-formation
    • Yerkes, R. M., and, J. D. Dodson,. 1908. The relation of strength of stimulus to rapidity of habit-formation. Journal of Comparative Neurology and Psychology 18 (5): 459-82.
    • (1908) Journal of Comparative Neurology and Psychology , vol.18 , Issue.5 , pp. 459-482
    • Yerkes, R.M.1    Dodson, J.D.2
  • 76
    • 0036868632 scopus 로고    scopus 로고
    • Interorganizational routines and performance in strategic alliances
    • Zollo, M., J. J. Reuer, and, H. Singh,. 2002. Interorganizational routines and performance in strategic alliances. Organization Science 13 (6): 701-13. (Pubitemid 36058613)
    • (2002) Organization Science , vol.13 , Issue.6 , pp. 701-713
    • Zollo, M.1    Reuer, J.J.2    Singh, H.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.