Building trust in online auction markets through an economic incentive mechanism

Decision Support Systems

Volumn 35, Issue 3, 2003, Pages 273-286

  Ba, Sulin ^a   Whinston, Andrew B ^b   Zhang, Han ^c  

^a UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

^b UNIVERSITY OF TEXAS AT AUSTIN   (United States)

^c GEORGIA INSTITUTE OF TECHNOLOGY   (United States)

Author keywords

Certification authority; Digital certificate; Electronic commerce; Electronic markets; Game theory; Online auction; Trust; Trusted third party

Indexed keywords

ELECTRONIC COMMUNITIES; ELECTRONIC DOCUMENT IDENTIFICATION SYSTEMS; GAME THEORY; MARKETING; ONLINE SYSTEMS;

AUCTION;

ELECTRONIC COMMERCE;

EID: 0037408982     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/S0167-9236(02)00074-X     Document Type: Article

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