Accounting for consumer choice: Inter-temporal decision making in behavioural perspective

Marketing Theory

Volumn 10, Issue 4, 2010, Pages 315-345

  Foxall, Gordon R ^a  

^a CARDIFF UNIVERSITY   (United Kingdom)

Author keywords

addiction; Behavioural Perspective Model; consumer choice; emotion; evolutionary psychology; matching law; neuroeconomics; temporal discounting

Indexed keywords

EID: 78650015265     PISSN: 14705931     EISSN: 1741301X     Source Type: Journal    
DOI: 10.1177/1470593110382823     Document Type: Article

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