Intention to pay conventional-hotel prices at a green hotel - a modification of the theory of planned behavior

Journal of Sustainable Tourism

Volumn 18, Issue 8, 2010, Pages 997-1014

  Kim, Yunhi ^a   Han, Heesup ^b  

^a Kyungnam University   (South Korea)

^b Dong A University   (South Korea)

Author keywords

Eco friendly decision making; Green hotel; Intention to pay; Theory of planned behavior

Indexed keywords

BEHAVIORAL RESPONSE; DECISION MAKING; SERVICE SECTOR; THEORETICAL STUDY; TRAVEL BEHAVIOR;

EID: 77958450131     PISSN: 09669582     EISSN: None     Source Type: Journal    
DOI: 10.1080/09669582.2010.490300     Document Type: Article

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