Demand supply network opportunity development processes in emerging markets: Positioning for strategy realization in Russia

Industrial Marketing Management

Volumn 39, Issue 2, 2010, Pages 240-251

  Lorentz, Harri ^a   Ghauri, Pervez N ^b  

^a UNIVERSITY OF TURKU   (Finland)

^b KING'S COLLEGE LONDON   (United Kingdom)

Author keywords

Emerging markets; Industrial networks; Internationalization; Opportunity development; Russia; Supply chain management

Indexed keywords

EID: 75749145160     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.indmarman.2008.08.005     Document Type: Article

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