Activating trust: The redefinition of roles and relationships in an international construction project

International Marketing Review

Volumn 21, Issue 2, 2004, Pages

  Huemer, Lars ^a  

^a BI NORWEGIAN BUSINESS SCHOOL   (Norway)

Author keywords

Construction industry; International business; Supplier relations; Trust; Vendor relations

Indexed keywords

EID: 1342337026     PISSN: 02651335     EISSN: None     Source Type: Journal    
DOI: 10.1108/02651330410531394     Document Type: Review

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