Communal service delivery: How customers benefit from ParticiPation in Firm-hosted virtual P3 communities

Journal of Service Research

Volumn 12, Issue 2, 2009, Pages 208-226

  Dholakia, Utpal M ^a   Blazevic, Vera ^b   Wiertz, Caroline ^c   Algesheimer, René ^d  

^a RICE UNIVERSITY   (United States)

^b MAASTRICHT UNIVERSITY   (Netherlands)

^c CITY UNIVERSITY   (United Kingdom)

^d MONTPELLIER BUSINESS SCHOOL   (France)

Author keywords

Brand community; Co production; Customer community; Customer service; Service support; Troubleshooting

Indexed keywords

EID: 70350538931     PISSN: 10946705     EISSN: 15527379     Source Type: Journal    
DOI: 10.1177/1094670509338618     Document Type: Article

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