Online Pricing: Review and Directions for Research

Journal of Interactive Marketing

Volumn 23, Issue 1, 2009, Pages 82-90

  Ratchford, Brian T ^a  

^a UNIVERSITY OF TEXAS AT DALLAS   (United States)

Author keywords

Internet; Pricing; Retailing; Search

Indexed keywords

EID: 70149104578     PISSN: 10949968     EISSN: 15206653     Source Type: Journal    
DOI: 10.1016/j.intmar.2008.11.001     Document Type: Article

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