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Volumn 12, Issue 3, 2006, Pages 306-318

Customer relationship management: Barnard's foundations

Author keywords

Buyer seller relationships; Industrial relations; Management history; Participative management

Indexed keywords


EID: 68549098284     PISSN: 17511348     EISSN: 17587751     Source Type: Journal    
DOI: 10.1108/17511340610670205     Document Type: Article
Times cited : (23)

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