Gender differences in the pricing of professional services: Implications for income and customer relationships

Organizational Behavior and Human Decision Processes

Volumn 109, Issue 1, 2009, Pages 93-105

  Cron, William L ^a   Gilly, Mary C ^b   Graham, John L ^b   Slocum Jr , John W ^c  

^a TEXAS CHRISTIAN UNIVERSITY   (United States)

^b UNIVERSITY OF CALIFORNIA   (United States)

^c SOUTHERN METHODIST UNIVERSITY   (United States)

Author keywords

Experimental simulation; Gender; Pricing; Professional services; Relationship orientation

Indexed keywords

EID: 64049110267     PISSN: 07495978     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.obhdp.2008.11.004     Document Type: Article

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