Exploring mediating and moderating influences on the links among cycle time, proficiency in entry timing, and new product profitability

Journal of Product Innovation Management

Volumn 25, Issue 4, 2008, Pages 370-385

  Langerak, Fred ^a   Hultink, Erik Jan ^b   Griffin, Abbie ^c  

^a ERASMUS UNIVERSITY   (Netherlands)

^b DELFT UNIVERSITY OF TECHNOLOGY   (Netherlands)

^c UNIVERSITY OF UTAH   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

COMPETITIVE INTELLIGENCE; OPTIMIZATION; PROFITABILITY; SALES;

ENTRY TIMING; PRODUCT PROFITABILITY;

PRODUCT DEVELOPMENT;

EID: 44249097299     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1111/j.1540-5885.2008.00307.x     Document Type: Article

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