Market Orientation as Inter-firm Cooperation:. An International Study of the Grocery Sector

European Management Journal

Volumn 25, Issue 4, 2007, Pages 283-297

  Elg, Ulf ^a  

^a LUND UNIVERSITY   (Sweden)

Author keywords

Distribution channels; Grocery sector; Inter firm relationships; Market orientation; Qualitative approach; Retail

Indexed keywords

EID: 34547799570     PISSN: 02632373     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.emj.2007.03.001     Document Type: Article

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