Absorptive capacity in high-technology markets: The competitive advantage of the haves

Marketing Science

Volumn 25, Issue 5, 2006, Pages 510-524

  Narasimhan, Om ^a   Rajiv, Surendra ^b   Dutta, Shantanu ^c  

^a UNIVERSITY OF MINNESOTA   (United States)

^b NATIONAL UNIVERSITY OF SINGAPORE   (Singapore)

^c UNIVERSITY OF SOUTHERN CALIFORNIA   (United States)

Author keywords

Absorptive capacity; Dynamic capabilities; High technology markets; Knowledge acquisition; Marketing capability; Organizational learning; Resource based view

Indexed keywords

EID: 33750506952     PISSN: 07322399     EISSN: 1526548X     Source Type: Journal    
DOI: 10.1287/mksc.1060.0219     Document Type: Review

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