Managing customer relationships through mobile medium - Underlying issues and opportunities

Proceedings of the Annual Hawaii International Conference on System Sciences

Volumn 6, Issue , 2006, Pages

  Sinisalo, Jaakko ^a   Salo, Jari ^a   Karjaluoto, Heikki ^a   Leppäniemi, Matti ^a  

^a UNIVERSITY OF OULU   (Finland)

Author keywords

[No Author keywords available]

Indexed keywords

CUSTOMER RELATIONSHIP MANAGEMENT (CRM); EMPIRICAL COMPONENTS; MOBILE CUSTOMER RELATIONSHIP MANAGEMENT (MCRM);

INDUSTRIAL MANAGEMENT; INFORMATION DISSEMINATION; RESEARCH AND DEVELOPMENT MANAGEMENT; SYSTEMS ANALYSIS; UNCERTAIN SYSTEMS;

CUSTOMER SATISFACTION;

EID: 33749627707     PISSN: 15301605     EISSN: None     Source Type: Conference Proceeding    
DOI: 10.1109/HICSS.2006.262     Document Type: Conference Paper

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